Exciting Launch of the Earth NASA Backpack Order Event at Tobu Utsunomiya Department Store
The Tobu Utsunomiya Department Store is set to host the inaugural Earth NASA Backpack order event, organized by CHIKYU Co., Ltd. (Minato-ku, Tokyo), specializing in the design and sales of backpacks. This unique event will showcase approximately 50 models, primarily featuring the innovative Earth NASA Backpack, which incorporates the NASA-developed impact-absorbing material, Tempafome®. Families are encouraged to visit and try on the backpacks, evaluating their comfort, functionality, color variations, and more.
The event will take place from August 14 (Friday) to August 16 (Sunday), 2026, from 10:00 AM to 7:00 PM (until 5:00 PM on the final day) in the toddler goods special venue on the 5th floor of the department store. Addressed at 5-4 Miyazono-cho, Utsunomiya City, Tochigi Prefecture, attendees will also have the opportunity to secure a special “product exchange voucher” during the campaign period. Customers spending between 44,000 and 66,000 JPY (including tax) will receive a voucher worth 2,000 JPY, while those spending over 66,000 JPY will gain a 3,000 JPY voucher.
Attendees will also receive a special original name keychain with every purchase of an Earth NASA Backpack.
Among the standout items featured will be the newest models of the Earth NASA Backpack, including:
This lightweight backpack symbolizes harmony, inspired by the flower Cosmos, and embodies the aesthetic of a girl nurturing her growth and connections to the world around her.
The Unica Anima model emphasizes the need for environmental conservation, with 5% of sales supporting WWF Japan's activities for preserving endangered wildlife.
With its slogan 'You only live once', YOLO expresses individuality through bold color combinations and an asymmetrical design, allowing children to express their preferences.
The Earth NASA Backpack series is designed to nurture children's dreams while being gentle on the environment, integrating advanced technology with sustainable materials. The special technology developed for NASA helps reduce the weight of each backpack, ensuring a comfortable experience for children carrying heavy books and supplies.
To further engage the community, CHIKYU will be offering a free catalog request for the 2027 school year backpacks through their official website. Families preparing for the school year can take advantage of this opportunity to view available styles.
CHIKYU Co., Ltd. originated in 1922 as the Earth Bag Manufacturing Company and has since evolved its mission to produce high-quality, eco-friendly products. With a long-standing commitment to ensuring children's safety, comfort, and dreams, the company has rebranded itself to emphasize its dedication to building a better world for future generations through sustainable practices. As such, CHIKYU continues to innovate and create backpacks that are both educationally supportive and environmentally responsible, fostering a belief that the future can be shaped through purposeful design.
The event will take place from August 14 (Friday) to August 16 (Sunday), 2026, from 10:00 AM to 7:00 PM (until 5:00 PM on the final day) in the toddler goods special venue on the 5th floor of the department store. Addressed at 5-4 Miyazono-cho, Utsunomiya City, Tochigi Prefecture, attendees will also have the opportunity to secure a special “product exchange voucher” during the campaign period. Customers spending between 44,000 and 66,000 JPY (including tax) will receive a voucher worth 2,000 JPY, while those spending over 66,000 JPY will gain a 3,000 JPY voucher.
Attendees will also receive a special original name keychain with every purchase of an Earth NASA Backpack.
Among the standout items featured will be the newest models of the Earth NASA Backpack, including:
Cosmos Filles (コスモス フィーユ)
- - Product Number: KF-N01
- - Price: 68,000 JPY (incl. tax) / 74,800 JPY (excl. tax)
- - Dimensions: Depth 12.5 cm
- - Weight: Approx. 1,010 g
- - Material: Clarino Efu
- - Colors Available: Lilac x Pearl Lavender, Pink Beige x Pearl Beige, Carmine
This lightweight backpack symbolizes harmony, inspired by the flower Cosmos, and embodies the aesthetic of a girl nurturing her growth and connections to the world around her.
WWF Model - Unica Anima (ユニカアニマ)
- - Product Number: WWF-N05
- - Price: 81,000 JPY (incl. tax) / 89,100 JPY (excl. tax)
- - Dimensions: Depth 12.5 cm
- - Weight: Approx. 1,230 g
- - Material: Clarino Aqua Duo
- - Colors Available: Frosty Gray, Turquoise, Olive Green
The Unica Anima model emphasizes the need for environmental conservation, with 5% of sales supporting WWF Japan's activities for preserving endangered wildlife.
YOLO (ヨロ)
- - Product Number: EY-N01
- - Price: 72,000 JPY (incl. tax) / 79,200 JPY (excl. tax)
- - Dimensions: Depth 12.5 cm
- - Weight: Approx. 1,140 g
- - Material: Clarino Efu
- - Colors Available: New Black x Navy, Nail Pink x Antique White, Lilac x Pink Beige, Bordeaux x Khaki
With its slogan 'You only live once', YOLO expresses individuality through bold color combinations and an asymmetrical design, allowing children to express their preferences.
The Earth NASA Backpack series is designed to nurture children's dreams while being gentle on the environment, integrating advanced technology with sustainable materials. The special technology developed for NASA helps reduce the weight of each backpack, ensuring a comfortable experience for children carrying heavy books and supplies.
To further engage the community, CHIKYU will be offering a free catalog request for the 2027 school year backpacks through their official website. Families preparing for the school year can take advantage of this opportunity to view available styles.
CHIKYU Co., Ltd. originated in 1922 as the Earth Bag Manufacturing Company and has since evolved its mission to produce high-quality, eco-friendly products. With a long-standing commitment to ensuring children's safety, comfort, and dreams, the company has rebranded itself to emphasize its dedication to building a better world for future generations through sustainable practices. As such, CHIKYU continues to innovate and create backpacks that are both educationally supportive and environmentally responsible, fostering a belief that the future can be shaped through purposeful design.
Topics Consumer Products & Retail）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.