#USA #healthcare #Austin #Emporia Research #research recruitment

Emporia Research Expands into Healthcare

In a groundbreaking announcement, Emporia Research, a leading name in B2B research participant recruitment, has decided to stretch its wings into the realm of healthcare research. This move aims to enhance recruitment solutions for key healthcare audiences, namely physicians, healthcare executives, and clinical staff, who have often found themselves underserved in research recruitment efforts.

With a significant pool of over 10 million healthcare professionals spanning various therapeutic areas and niche subgroups, Emporia Research is strategically positioned to deliver effective, compliant, and cost-efficient recruitment services tailored to the healthcare industry.

The Vision Behind the Move

Michael Hess, the Co-Founder and CEO of Emporia Research, emphasized the enormous potential present in the healthcare sector. _“Healthcare research recruitment has been underwhelming and scattered for too long, with a growing demand for more robust solutions. By leveraging our proven programmatic engine and rigorous fraud prevention protocols, we can introduce substantial value to the healthcare ecosystem,”_ he stated.

This expansion signals Emporia Research's commitment to improving research recruitment standards in healthcare. They plan to harness the same successful strategies that have positively impacted B2B recruitment, thereby setting a new benchmark in the healthcare research domain.

Innovative Fraud Prevention Protocols

Emporia's foray into the healthcare sector builds upon its foundational metrics for data quality and fraud prevention, which include:

• - LinkedIn Data Verification: Authenticating professional backgrounds.
• - Proprietary “Pori” Waterfall Fraud Detection: A specialized layer aimed at identifying fraudulent activities.
• - Third-Party Verified Participants: Ensuring that participants meet industry standards.

In the context of healthcare, these safeguards will be significantly fortified with state medical board and NPI registry checks, which are crucial for verifying authenticity, professional credentials, and compliance.

Bridging Cost and Quality in Recruitment

Traditionally, the landscape of healthcare recruitment has been dominated by service-heavy techniques that inadvertently elevated project costs. Emporia Research's programmatic recruitment engine presents a fresh approach by merging competitive pricing with high-caliber fraud detection rates. These benchmarks echo the success the company has previously enjoyed in B2B research recruitment, signifying a scalable template for the healthcare sector.

Jake Roeland, Co-Founder and CTO of Emporia Research, spoke on the progress affirming that, _“Our investment into building our healthcare capabilities has been profound. While we acknowledge the challenges that lie ahead, our focus remains on the meticulous profiling of healthcare professionals in ways that genuinely resonate with research needs.”_ This structured approach, grounded in trust through LinkedIn verification and relevant credentialing, promises clients assurance that they are engaging with credible voices in healthcare.

Empowering Research Organizations

For organizations dedicated to research, Emporia Research specializes in modernizing participant recruitment, seamlessly bridging gaps between researchers and their target audiences. By blending programmatic reach with cutting-edge verification technologies, Emporia affords researchers the confidence to extract insights from pertinent sectors with ease.

This strategic expansion into healthcare signifies a pivotal evolution for Emporia Research. The company remains steadfast in its mission to empower research organizations through innovative solutions, ensuring they have access to the essential data needed for impactful outcomes.