WayFinder Unveils Major Update with TikTok Integration and AI Personalization Features

Major Update for SNS Planning AI 'WayFinder'

Tristella Inc., headquartered in Shibuya, Tokyo, has announced that its SNS planning AI tool, WayFinder, will undergo a substantial upgrade, effective February 3, 2026. This update includes complete support for TikTok, the ability to generate scripts for short videos, and a personalized planning feature that utilizes past operational data.

Background of the Update

The world of SNS management is continuously evolving. While maintaining a consistent posting frequency is crucial, the rise in required planning efforts can lead to challenges. Specifically, creating high-quality content that is optimized for a brand's unique account often becomes too reliant on specific individuals. WayFinder aims to address these challenges by reducing planning time while efficiently replicating professional expertise. With this extensive update, WayFinder enhances its capabilities to respond to the growing demand for short videos and incorporates AI functions that learn from each account's successful patterns to deliver better results.

Key Updates

1. Complete TikTok Support

With the latest upgrade, WayFinder will now fully cater to TikTok's specific algorithms and trending features, along with Instagram. This allows for seamless multi-channel SNS management using just the WayFinder tool, ensuring brands can maximize their reach across platforms.

2. Script Generation for Reels and Short Videos

The new features do not merely stop at generating ideas; they include automated script generation that covers everything from crafting a ‘hook’ within the first 2 seconds to presentation details, like on-screen text placements. This comprehensive script creation enhances the filming and editing process, enabling creators, regardless of their experience level, to manage content effortlessly.

3. Personalized Planning through Data Analysis

By uploading unique insight data from individual accounts along with historical operational documents, the AI learns the account's distinctive success tendencies. This capability allows for the suggestion of highly accurate, customized plans tailored to a brand's specific needs, as opposed to generic solutions that may not lead to the desired outcomes.

4. Integration of Professional Insights from Various Industries

WayFinder incorporates the latest insights from top marketers in fields such as beauty, retail, and apparel. By reflecting industry-specific knowledge and current SNS trends in its prompts, users can access fresh and strategic planning that is always aligned with market demands.

Overview of WayFinder SNS Planning AI

WayFinder is a specialized AI tool engineered to automate the creation of SNS elements such as plans, scripts, structure proposals, and captions. Its standout feature is its ability to deliver high-quality posting structures with minimal input while replicating professional perspectives.

Pricing Plan

- Basic Team Plan: Provides access for 10 SNS accounts and 5 users at a monthly subscription of 29,800 yen.

For more details, visit the service site: WayFinder

About Tristella Inc.

Tristella’s mission, encapsulated in the phrase “BE A CLOSE HERO,” focuses on providing actionable support that directly leads to client success through SNS management, influencer initiatives, and AI implementation strategies. The founding team, comprised of professionals from Google and ByteDance, combines operational best practices with cutting-edge AI technology to offer innovative solutions.