#Japan #Tokyo #Endless Corporation #LUNA EARTH #Reborn Project

Endless Corporation's Commitment to Sustainable Development Goals

Endless Corporation, based in Taitō, Tokyo, is known for its innovative bead and accessory manufacturing and retail. The company's current initiative focuses on sustainability through its unwanted accessory collection and donation program, contributing to the Sustainable Development Goals (SDGs).

Overview of the Donation Campaign

In March 2025, Endless Corporation launched a campaign encouraging customers to donate unwanted accessories. This initiative ran from March 1 to March 31, 2025, at 127 participating stores, including all locations of PARTS CLUB and LUNA EARTH. The total amount collected reached approximately 22 kilograms, and the donations were submitted on April 18, 2024.

This charitable effort is a part of the Reborn Project, run by GoodService. The collected items will be exported to developing countries, where they will be sold locally. A portion of the sales will be donated to the Japan Committee for UNICEF (JCV) to provide vaccinations for children in Myanmar, Laos, Bhutan, and Vanuatu.

Impact of the Donations

Thanks to the generosity of supporters, this drive resulted in an estimated 680 to 760 vaccination doses. Each donation helps ensure that children in need receive vital immunizations, showcasing the tangible impact of community involvement in global health initiatives through Endlessly's enjoyable accessory culture.

Community Involvement and Expansion

Endless Corporation continues to expand its collection efforts by actively seeking partnerships with local businesses, organizations, and community members willing to contribute to the accessory collection cause. They invite corporations and groups interested in joining this initiative to reach out via their website’s inquiry section.

Moreover, to accommodate those unable to visit collection boxes physically, Endless Corporation has integrated a mail-in donation option. This service provides participants with an easy alternative to contribute their unwanted accessories without the need for in-person visits. The collection process is straightforward, requiring minimal packaging—accessories can all be pooled together without individual wrapping, and no prior arrangement is necessary for mailing.

How to Donate Accessories

For those interested in donating, accessories can be mailed to the following address:

Endless Corporation
Attention: Unwanted Accessory Collection
1-20-1 Yanagibashi, Taitō-ku, Tokyo 111-0052, Japan

While there are guidelines about the items accepted for donation, the program is open to various accessory types, not limited to just Endless Corporation products. Interested individuals can refer to their website for detailed instructions on accepted and non-accepted items.

About Endless Corporation

Founded on July 9, 2001, by CEO Shō Ekifū, Endless Corporation specializes in the manufacture of bead accessories, as well as nail-related products. With a capital of 400 million yen, the company continues to grow while promoting sustainable practices through significant charitable initiatives.

For inquiries related to the accessory collection, Endless Corporation can be reached via phone at 03-5821-7482 or through their free dial: 0120-468-290 during business hours, which are from 9:30 AM to 5 PM, excluding weekends and holidays. More details are available on their official websites.