Revolutionizing Collision Repair: Crash Champions and Mitchell's Tech Partnership

Revolutionizing Collision Repair: A New Era with Technology



The collision repair industry is witnessing a groundbreaking shift as two major players, Crash Champions and Mitchell, join forces to transform the way vehicle claims are processed. Announced on November 5, 2025, this partnership underscores a commitment to enhancing customer experience and operational efficiency through cutting-edge technology.

Mitchell is renowned for its innovative auto physical damage solutions. With decades of experience in the field, it has continually pushed the envelope of technology to support insurance carriers, vehicle manufacturers, and collision repairers. Now, they are teaming up with Crash Champions, a rapidly growing and founder-led multi-shop operator that has redefined collision repair services across the United States.

A Partnership Built on Innovation


Crash Champions is the first multi-site operator (MSO) to fully integrate Mitchell’s comprehensive end-to-end workflow optimization software. This powerful technology is designed to support efficient repair processes across its sprawling network of over 650 locations nationwide. With the recent licensing of Mitchell Cloud Estimating at every repair center, Crash Champions is set to elevate the standards of service in the collision repair sector, ensuring superior customer experiences.

Matt Ebert, founder and CEO of Crash Champions, emphasized the company's ethos of challenging industry norms to deliver exceptional service. “Mitchell has developed best-in-class technology that aligns with our operational vision,” he stated, highlighting the collaborative efforts in tailoring solutions that cater to their specific needs. This partnership is anticipated to not only streamline operations but also fulfill Crash Champions' promise of providing an unparalleled repair experience to customers and business partners.

Advanced Technologies at Work


One of the key advancements in this collaboration is the implementation of Mitchell Intelligent Estimating. This innovative solution leverages Mitchell’s proprietary artificial intelligence and extensive vehicle data to automate the appraisal process. By converting images of damaged vehicles into detailed component-level estimates, Crash Champions can ensure that appraisal quality and accuracy are significantly improved.

Additionally, with the powerful capabilities of Mitchell Cloud Estimating, Crash Champions can access real-time vehicle data and integrate original equipment manufacturer (OEM) repair procedures. This integration not only aids in producing comprehensive damage estimates but also drives the quality of repairs, ultimately enhancing customer satisfaction.

Moreover, Crash Champions has become the first MSO to deploy the Mitchell MSO Suite across its enterprise. This advanced tool intelligently guides customer assignments to the most suitable repair centers while expediting estimate reviews through its corporate office. This holistic approach to service guarantees that customers receive timely and effective repair solutions.

A Vision for the Future


Debbie Day, executive vice president and general manager of Mitchell, shared her enthusiasm for the collaboration, stating, “Crash Champions exemplifies what it means to be at the forefront of collision repair innovation.” She expressed a shared vision for the future of auto claims and repair, emphasizing the importance of advanced technology coupled with a steadfast commitment to customer experience.

This partnership is not just about improving business processes; it symbolizes a significant evolution in the collision repair landscape. With an increased focus on technological integration and customer-centric solutions, Crash Champions and Mitchell are setting a new benchmark for quality and efficiency in vehicle repairs.

About the Partners


Mitchell, an Enlyte company, is a leader in developing innovative auto physical damage technology solutions. With their open platform and intelligent cloud-first applications, they support over 20,000 organizations each day in managing claims efficiently and helping consumers regain their mobility.

Crash Champions is one of the largest founder-led multi-shop operators in the U.S., providing high-quality collision repair services at over 650 state-of-the-art centers across 38 states. Founded in 1999, the company has consistently ranked as a leading innovator in the industry, receiving accolades such as the 2025 VETS Indexes Employer Awards.

In conclusion, as Crash Champions and Mitchell forge ahead in their collaboration, they are not only redefining collision repair but also enhancing the overall vehicle claims process, promising a brighter, more efficient future for the automotive repair industry.

Topics Consumer Products & Retail)

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