#United States #Detroit #Market Research #Telemetry #Sam Abuelsamid

Telemetry Launches New Insights Practice

Telemetry, a leading agency in brand journalism known for its expertise in creating editorial content, has recently expanded its horizons by launching a new Insights Practice. This strategic move is marked by the recruitment of renowned automotive and technology analyst, Sam Abuelsamid, who will take on the role of Vice President of Market Research.

This new initiative aims to enhance Telemetry's business-to-business (B2B) offerings, which include not just technical analysis but also consulting and market research. According to Craig Daitch, the President and Founder of Telemetry, Sam's extensive knowledge in electric vehicles (EVs), autonomous driving, and connected technologies will bolster the agency's capabilities in helping brands narrate their stories in an evolving mobility landscape.

Expanding Technical Credibility

With Abuelsamid onboard, Telemetry is poised to elevate its storytelling proficiency and technical credibility. The agency has witnessed exponential growth in its brand editorial practice, having catered to high-profile clients in the automotive sector, and Abuelsamid's arrival is expected to catapult this growth even further. His history as a contributor to Forbes showcases his adeptness in addressing both specialized and general audiences, providing a significant asset in Telemetry's content creation mission.

In this new capacity, Abuelsamid aims to help clients navigate the significant changes occurring in the transportation industry, particularly focusing on the evolving trends of EV adoption, the rise of autonomous vehicles, and the crucial shift to software-driven technologies.

A Strategic Shift in Focus

The initiation of the Telemetry Insights Practice marks a strategic departure from traditional media relations. Telemetry intends to leverage its strengths in creating methodical and prolific content that resonates with audiences. Daitch emphasizes the agency's commitment not just to assist B2B clients in generating content, but also to provide strategic advice grounded in deep, technical understanding—an essential service in today's rapidly shifting market.

Earlier this year, Telemetry marked a significant milestone by publishing its 3,000th article for a key client, which has now achieved the status of a top-five automotive research site in the U.S. for organic searches. Such achievements underscore the effectiveness and scalability of the agency's article development framework, which integrates rigorous SEO practices with meticulous fact-checking and editing.

The Future of Brand Publishing

Brand publishing, a niche within content marketing, is pivotal for informing and engaging target audiences while driving measurable business outcomes. This practice encompasses various goals, including enhancing website traffic, increasing reader engagement, and generating sales leads for both B2B and B2C companies. Telemetry, founded in 2020, has honed its abilities to assist brands in finding and expressing their unique voice across multiple platforms while delivering compelling, strategic content.

As Telemetry embarks on this new chapter under Abuelsamid's leadership, the agency looks forward to empowering clients with insights that help them succeed in the competitive mobility sector.

For those interested in more information about Telemetry and its innovative services, please visit www.telemetryagency.com.