Walser Automotive Group Announces New Mitsubishi Dealership Opening in Twin Cities Region

Walser Automotive Group Expands its Footprint with New Mitsubishi Dealership

In a notable expansion move, Walser Automotive Group, known as the 26th largest automobile dealer group in the United States, is gearing up to launch a new Mitsubishi Motors dealership in Burnsville, Minnesota, in April 2025. This development is part of Mitsubishi Motors North America, Inc.'s ambitious Momentum 2030 long-range plan, which aims to significantly enhance the brand's presence across the U.S.

The unveiling of Momentum 2030 has sparked a surge of interest among potential dealer partners eager to collaborate with Mitsubishi. The initiative promises to introduce new and updated vehicles on a yearly basis through 2030, invest profoundly in digital advancements to simplify the vehicle shopping experience, and enhance retail facilities to maximize customer satisfaction. It reflects Mitsubishi's commitment to explore untapped markets and establish new dealership locations, thereby broadening its reach.

Walser Mitsubishi will showcase the brand's diverse lineup of SUVs and plug-in hybrids, highlighting the company’s focus on delivering high-quality, stylish vehicles. With the coming dealership, Mitsubishi looks to capture the attention of both existing and potential customers in the Greater Minneapolis area.

Mark Chaffin, the President and CEO of Mitsubishi Motors North America, expressed his excitement about this partnership, stating, "Since the launch of Momentum 2030, the response from the automotive retail industry has been overwhelmingly positive. Walser Automotive Group brings a remarkable level of customer dedication, aligning perfectly with Mitsubishi's vision to elevate service and satisfaction for customers in the U.S."

Walser Automotive Group has established a robust reputation since its inception in 1954, growing from a single franchise to representing over 20 automotive brands across 35 facilities. The company's innovative approach to the car buying process, emphasizing transparency and a one-person, one-price model, sets it apart in the competitive automotive market.

Andrew Walser, CEO of Walser Automotive Group, remarks that the introduction of Mitsubishi in Burnsville is an opportunity to further enhance customer experiences. He stated, "We’re thrilled to bring Mitsubishi Motors to the Burnsville community as we strive to provide a seamless and enjoyable car buying and ownership journey. The alignment between Mitsubishi's commitment to innovation and our dedication to building strong relationships within the community paves the way for a robust partnership."

For those interested in becoming a part of the Mitsubishi extended family, the company encourages parties with substantial new-car retailing experience to contact them for more information on becoming a Mitsubishi dealer partner. Interested parties can visit Mitsubishi's website for further details.

The Momentum 2030 plan signifies Mitsubishi's intentions to double its vehicle lineup in the U.S. and to introduce at least one new or refreshed model annually until 2030. The robust lineup will include a mix of advanced technology engines, hybrids, plug-in hybrids, and battery electric vehicles, positioning Mitsubishi to remain competitive in a rapidly evolving automotive landscape.

With the new Walser Mitsubishi dealership poised for launch, Mitsubishi Motors aims to attract new customers while enhancing the experience for existing ones, affirming its place in the hearts of American drivers. This venture not only signifies a growth for Walser Automotive Group but also embodies Mitsubishi's vision for the future of driving in the United States.