#United States #Celsius Holdings #Florida #Pomerantz Law Firm #Alani Nu

Pomerantz Law Firm Files Class Action Against Celsius Holdings

On September 10, 2026, Pomerantz LLP announced the initiation of a class action lawsuit against Celsius Holdings, Inc. (NASDAQ: CELH) and several of its senior officials. The lawsuit, lodged in the United States District Court for the Southern District of Florida, is cataloged under case number 26-cv-62465. It represents a class comprised of individuals and entities, excluding the defendants, who purchased Celsius securities from February 21, 2025, to June 3, 2026. This action seeks reparations for damages allegedly caused by failures to comply with federal securities laws.

The class action asserts infractions related to Sections 10(b) and 20(a) of the Securities Exchange Act of 1934, along with Rule 10b-5, targeting Celsius Holdings and its key executives. Investors within the defined period who seek to lead the lawsuit must do so by November 3, 2026. Interested parties can find detailed information about the complaint at Pomerantz's official site.

Celsius Holdings develops and distributes various drink products, prominently featuring energy drinks. A critical turning point occurred on April 1, 2025, when they finalized the acquisition of Alani Nutrition LLC, known for its highly caffeinated beverages, at a cost of approximately $1.65 billion.

However, issues arose regarding the claims made by the company regarding the safety of these products. At the time of complaint filing, the Alani Nu brand was still marketing its drinks as healthy options, despite the fact that a single 12-ounce Alani Nu drink contains 200 milligrams of caffeine, which exceeds widely recommended limits, particularly for the youth demographic.

Health professionals, including the CDC, have raised alarms regarding the consumption of energy drinks by individuals aged 12-17, linking such behaviors to cardiovascular concerns ranging from irregular heartbeats to even heart failure. Moreover, a significant regulatory notice was issued by the Canadian Food Inspection Agency in August 2023, recommending consumers avoid Alani Nu drinks due to violations related to caffeine levels exceeding legal limits.

Despite the known risks associated with Alani Nu drinks, the defendants continued to target younger consumers through vibrant marketing strategies and influencer partnerships, undermining their stated commitment to safety. The products are aimed explicitly at teenagers and children, which is alarming, given their potentially hazardous caffeine content.

The complaint alleges that during the class period, Celsius management made false or misleading statements regarding product safety and compliance policies. Furthermore, they allegedly failed to adequately disclose the health risks tied to Alani Nu drinks and their marketing practices towards underage consumers. The lawsuit contends that these actions posed a significant threat to consumers and could harm Celsius's reputation and business in the long run.

Recent events unfolded dramatically as a wrongful death lawsuit was filed against distributors of Alani Nu, following the tragic death of a 17-year-old cheerleader, who reportedly had an enlarged heart linked to her consumption of the energy drinks. This incident was covered by NBC News and has prompted investigations led by the Texas Attorney General into Celsius's marketing strategies and product safety claims.

The culmination of these events led to a decrease in Celsius's stock price, from $34.86 to $27.75, reflecting investors' growing concerns about the company's integrity and commitment to consumer safety. The class action aims to hold Celsius accountable for its alleged misdeeds and to ensure that consumer rights are protected.

Pomerantz LLP, with a legacy rooted in championing the victims of corporate misconduct, is prepared to advocate vigorously for affected investors. Their commitment to holding corporations accountable remains steadfast, as they continue to seek justice for clients who have faced losses due to misleading corporate behaviors.

For those impacted by Celsius’s actions, details can be accessed through the firm's official portal – a testament to their ongoing efforts in the sector of securities law.