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Crayola's Global Ambassadors Initiative: Inspiring Creativity Worldwide

In a significant move to bolster creativity in education, Crayola has announced its inaugural class of Global Ambassadors for its Creativity Week. This initiative, set to take place from January 26 to February 1, 2026, aims to engage millions of students, educators, and families across the globe in celebrating the transformative power of creativity.

Celebrating Creativity Week

Crayola, a brand synonymous with color, self-expression, and innovation, has selected 31 schools from a competitive pool of over 1,200 applicants hailing from 11 countries, including the United States, Canada, Australia, and Italy. These schools will serve as beacons of creativity, showcasing unique ways to integrate creative practices into educational settings.

As part of the celebration, Crayola has designed an engaging program that not only highlights the significance of creativity in learning but also serves to build a positive school culture. The Global Ambassadors will share their inspiring experiences and practical tips with other educators, fostering an environment where creativity is a core component of learning across all subjects.

The Importance of Creativity in Education

Creativity is increasingly recognized as a vital skill that fosters critical thinking, self-expression, and overall joy in learning. Cheri Sterman, Crayola’s Senior Director of Education, emphasized, "Creativity is an essential skill for childhood development and lifelong success." The Global Ambassadors will play a crucial role in leading discussions on the necessity of creativity in today's educational landscape.

The activities planned for Creativity Week will encompass a variety of thematic, standards-aligned tasks that include hands-on experiences related to literacy, STEAM (Science, Technology, Engineering, Arts, and Mathematics), and social-emotional learning. With resources available in multiple languages, the initiative promises to reach diverse audiences, ensuring that no student is left behind in exploring their creative potential.

Connecting Schools and Communities Globally

Notably, Crayola’s initiative is a part of a larger campaign, Campaign for Creativity, which aims to elevate the significance of creativity as a fundamental skill for growth and success in life. This campaign exemplifies how schools across the globe can unite in a shared mission to nurture the talents of young minds.

During the week, schools and homes in over 140 countries will be engaged in daily activities, culminating in a live-streamed assembly that will connect students and educators worldwide. This interactive component aims to celebrate creativity and encourage meaningful exchanges among participants from different cultural backgrounds.

List of Global Ambassador Schools

Here are some of the selected schools participating in Crayola's Creativity Week Global Ambassadors program:

• - Australia: Gunnedah High School, St Kieran's Catholic School
• - Canada: Emily Carr Public School, Wapanohk Community School
• - Hong Kong: Alliance Primary School Whampoa, Joyful World International Nursery
• - Ireland: Rathdown Junior School
• - Italy: Gioacchino Gesmundo, Istituto Comprensivo Basile De Filippo
• - Malaysia: Dwi Emas International School
• - Mexico: Instituto Acatitlán
• - New Zealand: Pigeon Mountain Primary School
• - Philippines: Valenzuela National High School
• - United Kingdom: Ceres Primary School, Llwyncrwn Primary School
• - United States: Multiple schools including Alton Darby Elementary and George J. Ryan Middle School

Conclusion

Crayola's Creativity Week is more than just an event; it is a movement towards fostering creativity in education that will echo throughout schools worldwide. Powered by the dedication of educators and schools committed to prioritizing creativity, this initiative will create a lasting impact on the future of learning. Educators and parents are encouraged to register at Crayola.com/CreativityWeek and join in on this inspiring journey!

Sponsored By: Horace Mann and MFS Investment Management.