LIVE BOARD Participates in the 7th Marketing Week - Osaka 2026 with Innovative OOH Strategies
LIVE BOARD at the 7th Marketing Week - Osaka 2026
LIVE BOARD, based in Shibuya, Tokyo, is gearing up to take the stage at the upcoming 7th Marketing Week - Osaka 2026, scheduled from November 18 to 20, 2026, at Intex Osaka. This annual event attracts industry professionals, and LIVE BOARD will be a featured participant presenting a thought-provoking session titled "A New Era for OOH: Accelerating Impression Transactions and the Future of Programmatic DOOH".
Session Overview
In their presentation, LIVE BOARD will delve into the seismic shift occurring in Japan’s Out-Of-Home (OOH) advertising landscape. This transformation is driven by the emergence of the Japan OOH Measurement Association (JOAA), which has recently begun providing OOH measurement data. The transition from traditional