#Japan #Tokyo #Shunga #Kabukicho #Smappa!Group

Kabukicho Shunga Exhibition: A Cultural Celebration

Today, on July 26, 2025, the much-anticipated Kabukicho Shunga Exhibition has officially opened at the iconic Kabukicho Noh Theatre in Tokyo. This exhibition, running until September 30, showcases a remarkable collection of nearly 150 traditional shunga artworks from the Edo period, featuring renowned artists like Hishikawa Moronobu, Katsushika Hokusai, and Utagawa Kuniyoshi.

A Unique Experience in the Heart of Kabukicho

Under the artistic direction of Yasutaka Hayashi from Chim↑Pom, the exhibition aims to highlight the intriguing allure of shunga within the unique setting of Kabukicho, one of the most vibrant entertainment districts in the world. Organizers believe that the cultural juxtaposition of shunga and Kabukicho makes for an immersive experience that sheds light on the human condition, creativity, and community through art.

At the preview event held yesterday for media and special guests, prominent figures such as Maki Tezuka (Chairperson of Smappa!Group), art director Yasutaka Hayashi, and curator Mitsuru Urakami discussed their hopes for the exhibition.

Insights from the Organizers

Maki Tezuka commented:
“The beauty of both shunga and Kabukicho lies in their complexity and richness. As artist Makoto Aida pointed out, shunga should be appreciated as populist art that can be enjoyed by everyone, not just those with refined tastes. This exhibition is dedicated to recreating a space where visitors can enjoy these artworks in a community setting.” He noted that the selection of pieces prominently involved the input of female staff members to capture elements of 'style' and 'sensuality', infusing the exhibition with a distinct identity.

Yasutaka Hayashi added:
“Though I've appreciated ukiyo-e since childhood, I only understood shunga superficially. Seeing Mitsuru's authentic pieces was eye-opening; they reveal a depth far beyond internet images. The layout of the exhibition illustrates the chronological flow of works, enhancing visitor experience from the moment they journey through Kabukicho.”

Mitsuru Urakami expressed:
“It’s exhilarating to see how a fresh team has brought a new perspective to shunga selection. Unique interpretations make shunga fascinating. There's a saying that 'no one becomes depressed looking at shunga'. It’s our wish for visitors to leave the exhibition feeling uplifted.”

Related Events to Explore

To deepen the cultural experience, various related events will be held throughout the exhibition, including:

• - August 1: A spring-themed night at Cinema 109 featuring a documentary screening and discussion with Maki Tezuka and Mitsuru Urakami.
• - August 26 & September 15: Traditional storytelling performances intertwined with shunga art, led by popular rakugo performers.
• - September 6: A talk with cultural commentators discussing the intersections of shunga and feminism.
• - Guided Tours: Special walking tours around the district combined with art discussions take place on several dates in August and September.

Additionally, an official merchandise shop boasts unique items inspired by the exhibition’s artworks, including trading cards, tote bags, and custom apparel, offering fans a chance to take home a piece of the experience.

An Invitation to Experience Shunga

The Kabukicho Shunga Exhibition not only offers a rare glimpse into Edo-era culture but invites you to reflect on the playful and sophisticated narratives that spring from it. Running through September 30, don't miss your chance to immerse yourself in this captivating exploration of art and society. Tickets are available for general admission at ¥2,200 and must be reserved in advance.

For more information, visit Smappa!Group's official website. Don’t forget that while the exhibition welcomes adults only, the insights and joy spring from shunga are intended to resonate with all who step through its doors.