Platform9 Unveils New Channel Partner Program
San Jose, California – November 4, 2026 – Platform9, a leader in enterprise private cloud solutions, has announced an exciting new partner channel program named RISE (Resell, Integrate, Scale and Expand). This initiative aims to streamline the partnership process for resellers in the United States, allowing them to build private cloud offerings more effectively and profitably.
The introduction of the RISE program marks a significant shift in how Platform9 approaches partnerships, eliminating the traditional tier structures that have complicated many vendor-partner relationships. Under the new model, partners can earn margins of up to 30%, providing a clearer and more beneficial economic proposition in a competitive market. This move is particularly timely as the virtualization and private cloud sectors are undergoing transformation, prompting a need for flexible and robust solutions.
In the current landscape, as channel margins continue to decline and businesses look for diverse virtualization strategies, Platform9 is responding with transparency and simplicity. By refraining from complex partner tiers, the company provides an equitable platform for all partners, empowering them to play a significant role in delivering private cloud services.
Addressing Market Needs
Shahin Hashim, Associate Research Director at IDC, commented on the evolving market dynamics: “The private cloud infrastructure software market has seen drastic changes. Buyers are now looking for vendors who meet their commitments, rather than just offering long lists of features.” This sentiment underscores the importance of reliable partnerships as organizations pivot from traditional virtualization platforms towards innovative solutions.
Rich Phillips, Vice President of Sales at Platform9, emphasized the company's commitment to building stronger partner relationships. He stated, “We’re taking a fundamentally different approach by giving partners a clear economic model that helps them create new revenue opportunities as interest in private cloud accelerates.” This focus on a clear and predictable margin structure aims to foster long-term partnerships that are mutually beneficial.
A Comprehensive Support Ecosystem
In addition to favorable margins, the RISE program offers partners various supportive measures, including a straightforward deal registration process that minimizes ambiguity and helps protect partner opportunities from the outset. This ensures that partners understand the operational rules right from the beginning, paving the way for a healthier collaboration.
Moreover, the program enables partners to create and deliver custom migration, implementation, and managed service offerings around Platform9's solutions. This flexibility empowers resellers to not only focus on product resale but also expand their service offerings, further diversifying their revenue streams.
Founded by veterans from VMware who were instrumental in the creation of Private Cloud Director, Platform9 aims to significantly modernize virtualization environments while maintaining user-friendly operational workflows. The company’s flagship product enables enterprises to navigate the complicated process of migrating away from legacy virtualization platforms, granting them access to a cloud infrastructure that still upholds a familiar experience.
An Invitation to Partner
As the need for modern private cloud solutions escalates, Platform9 is keen to engage with new resellers. Organizations interested in joining the program can find further information and apply by visiting the
Platform9 Partner Program page. The RISE initiative presents a strategic opportunity for resellers eager to expand their cloud offerings and leverage the growing demand for private cloud solutions, all while enjoying substantial margins and reduced operating complexity.
For those looking for a progressive partnership, Platform9’s RISE program represents a significant step forward in redefining the reseller-vendor relationship in the fast-paced realm of private cloud infrastructure.