#Japan #Tokyo #IC Clinic #makeup issues #seasonal skincare

Makeup Longevity Challenges in Autumn and Winter

As the seasons change from autumn to winter, working women in Japan are noticing significant changes in their makeup wear. According to a survey conducted by the medical corporation Tekkeikai, approximately 78% of employed women in their 20s to 40s have admitted that their makeup application seems to deteriorate during the colder months.

Understanding the Seasonal Beauty Struggles

Many women have expressed frustrations such as, "I put on my makeup in the morning, but by noon, it looks like a mess," and "My foundation has started to flake off my skin." These complaints highlight a common seasonal skin challenge influenced by the severe drop in temperature and humidity levels, leading to a significant decrease in skin moisture content, which disrupts the skin's texture and makes foundation adhere poorly. Moreover, indoor heating exacerbates this issue, causing dryness that contributes to makeup breakdown.

The Survey Overview

The study involved 300 working women from across Japan, with participation gathered from October 1 to October 10, 2025, via an online questionnaire. The research aimed to investigate women's experiences with makeup application and foundation adherence as they transition into the colder months.

Key Findings

1. Approximately 80% of Participants Felt Changes in Their Makeup Wear:
Upon reviewing their experiences with autumn and winter makeup applications (from October to February), 78% indicated a noticeable decline in their foundation's performance. The results showed:
- Very often: 32.7%
- Sometimes: 45.3%
- Rarely: 16.3%
- Not at all: 5.7%

2. Most Affected Areas for Makeup Wear:
In identifying which areas of the face were impacted when makeup wears poorly (multiple choices allowed), the survey revealed that:
- Cheek area: 76.1%
- Mouth area: 64.3%
- Eye area: 51.2%
- Other areas included: nose (38.9%), forehead (27.4%), and jawline (22.6%).

This data illustrates that the cheeks and mouth, which are particularly susceptible to dryness, are most affected by makeup deterioration.

3. Adjusting Foundations for Seasonal Changes:
Just under half (49.7%) of the respondents reported altering their foundations or primers in response to seasonal changes. The breakdown was:
- Always change: 19.3%
- Change when necessary: 30.4%
- Do not change: 50.3%

Reason for Changing Foundations:
- Concerns about dryness: 82.1%
- Poor makeup performance: 71.8%
- Increased makeup breakdown: 58.4%

4. Natural Remedies Tried to Improve Makeup Longevity:
To enhance their makeup wear, most participants (85.7%) indicated that they focused on bolstering their moisturizing routines, followed by changes to their makeup base (54.2%) and revising their skincare products (48.6%). However, only 12.3% had considered professional treatment at a dermatology clinic.

5. Satisfaction from Self-Care:
About 59.3% of respondents felt they experienced improvements through their self-care efforts. Yet, nearly 40% reported not feeling adequate improvements solely from self-care routines. The breakdown was:
- Significant improvement: 14.2%
- Some improvement: 45.1%
- Little improvement: 32.7%
- No improvement: 8.0%

Conclusion of the Research

This investigation highlights that a staggering number of working women feel the impact of seasonal changes on their makeup applications. Many report feeling the effects particularly on their cheeks and mouth. While a notable portion of respondents alter their makeup routines for seasonal changes, a significant number of women still face challenges with only self-care approaches.
Effective skincare during colder months focuses on addressing skin dryness and maintaining the skin barrier function. Those who find self-care inadequate may benefit from consulting dermatological professionals for specialized treatment.

Skin Makeup Issues? Visit IC Clinic!

If you are struggling with poor makeup wear due to dryness or uneven skin cell turnover, consider seeking assistance from IC Clinic. Our team specializes in personalized treatments such as laser toning, chemical peels, and oral prescription therapies tailored to your skin needs. As the winter months dry out our skin, proactive measures are crucial. For anyone troubled with makeup performance or foundation adherence, feel free to reach out for consultations!

Features of IC Clinic

• - Treatments conducted by certified plastic surgeons
• - Equipped with the latest medical devices
• - Comprehensive services ranging from cosmetic to health insurance treatments
• - Convenient locations near major stations (Shinjuku, Shibuya, Ueno, Ikebukuro, Tokyo, Omiya)

Clinic Information

• - IC Clinic Shinjuku:

Address: 2F Imasu Aoi Building, 2-5-3 Yoyogi, Shibuya, Tokyo
Access: 3-minute walk from Shinjuku South Exit

• - IC Clinic Shibuya:

Address: 5F New Sansui Building, 3-16-2 Shibuya, Tokyo
Access: 3-minute walk from Shibuya Station

• - IC Clinic Ueno:

Address: 1F Sank Yu Building, 3-16-5 Higashi Ueno, Taito, Tokyo
Access: 1-minute walk from Ueno Station

• - IC Clinic Ikebukuro:

Address: 9F Maeda Building, 2-15-3 Minami Ikebukuro, Toshima, Tokyo
Access: 5-minute walk from Ikebukuro East Exit

• - IC Clinic Tokyo:

Address: 3F Nihonbashi Front, 3-6-2 Nihonbashi, Chuo, Tokyo
Access: 5-minute walk from Tokyo Station

• - IC Clinic Omiya:

Address: 2F 福美 Medical, 1-60 Daimoncho, Omiya, Saitama
Access: 1-minute walk from Omiya East Exit

Book your appointment today through our website!
👉 Reservation Here
👉 Choose IC Clinic Shinjuku for cyst treatment
👉 Choose IC Clinic Shibuya for cyst treatment
👉 Choose IC Clinic Ueno for cyst treatment
👉 Choose IC Clinic Ikebukuro for cyst treatment
👉 Choose IC Clinic Tokyo for cyst treatment
👉 Choose IC Clinic Omiya for cyst treatment