Kyle Eckhart Elevated to Chief Operating Officer at Rain the Growth Agency, Leading Change and Innovation

Rain the Growth Agency Names Kyle Eckhart as New COO



In a significant leadership transition, Rain the Growth Agency has named Kyle Eckhart as its new Chief Operating Officer. The agency, recognized as a top independent full-service advertising entity, celebrates Eckhart's promotion from his previous position as Senior Vice President of Growth. With nearly 20 years of dedication to the agency, Eckhart has consistently demonstrated exceptional leadership skills, innovative thinking, and a profound understanding of the agency's core values and objectives.

Kyle Eckhart's career at Rain began as a Media Account Coordinator. Over the years, he successfully embraced various leadership roles within Client Services, enabling him to support coveted clients such as Humana, Microsoft, Vonage, and Chewy. His journey through the ranks highlights not only his versatility but also his capability to marry client needs with the agency's diverse offerings.

Since 2013, Eckhart's responsibilities expanded as he spearheaded the agency's business development and marketing efforts. This evolution kept him ahead of industry trends, allowing him to adapt the agency's strategies to the ever-changing landscape of advertising. Eckhart has been a driving force behind several forward-thinking initiatives. These include promoting responsible AI use and modernizing video content across linear television, streaming, social media, and digital platforms.

His exceptional leadership has been instrumental in exceeding the agency's growth targets, contributing to an impressive compounded annual growth rate of over 10% in new business revenue for more than ten years. Noteworthy achievements during this period include successful collaborations with Dr. Squatch, Shutterfly, Betterment, Shopify, and many others.

Jane Crisan, CEO of Rain the Growth Agency, expressed strong confidence in Eckhart’s capabilities, stating, "Kyle's process-oriented approach and commitment to challenging the status quo make him the ideal leader to guide us towards enhanced operational excellence." As COO, he will be responsible for refining and implementing strategies that align with the agency's vision and client expectations.

In his new role, Eckhart aims to foster collaboration across teams and drive growth, ensuring the agency remains at the forefront of innovation and competitiveness in the market. Alongside his expanded responsibilities, he will continue to lead product development efforts and serve on key client accounts.

Founded in 1998 and headquartered in Portland, Oregon, Rain the Growth Agency is a women-led, fully integrated, performance-focused advertising agency. The agency adopts a holistic approach known as Transactional Brand Building, linking brand strategy and creative production with audience targeting and advanced analytics. The firm has developed successful strategies for a variety of clients, from direct-to-consumer brands to established companies.

With Eckhart at the helm of operations, the agency is poised for continued growth, driving transformational results for its clients and ensuring long-lasting partnerships within the dynamic advertising landscape. This promotion marks a pivotal moment not only in his career but also for the agency, setting the stage for a promising future ahead.

Topics Consumer Products & Retail)

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