Introducing Lotte's New Xylitol Gum with Refreshing Cola Flavor

Lotte Unveils Refreshing Cola-Flavored Xylitol Gum

Lotte Co., Ltd., headquartered in Shinjuku, Tokyo, is excited to announce its latest product: Xylitol Gum with a delightful cola flavor. Set to hit the shelves nationwide on August 25, 2026, this new gum is crafted to evoke the quintessential summer experience that cola brings. Lotte aims to satisfy the number one drink flavor desire of consumers by delivering a gum that encapsulates the fun, refreshing essence of cola.

A Unique Flavor Experience

The Xylitol Gum is crafted with unique flavor compounds that replicate the cooling sensation and refreshment associated with drinking cola. This product provides an excellent alternative for those who may not enjoy the typical mint or fruity gum flavors, offering a distinctive taste experience that is both satisfying and rejuvenating for multiple occasions.

This gum features a vibrant red packaging that reflects the lively and effervescent nature of cola. Each pack contains 14 pieces, available at an anticipated retail price of around 194 yen (tax included).

Development Insights

The development of Xylitol Gum was spearheaded by Lotte’s Central Research Institute. Ryo Sugiyama, a member of the Chewing Research Department, shared insights about the meticulous process that shaped this innovative product. According to market research, cola emerged as the top choice for the favorite drink flavor consumers wish they could experience in gum form.

To bring this idea to life, the team conducted extensive taste tests comparing a range of cola beverages, including various craft colas and cola-flavored candies. This exhaustive analysis allowed them to pinpoint the defining characteristics of cola flavor that would seamlessly translate into a chewing gum format.

The resulting flavor profile combines two elements: the refreshing, crisp taste resembling a drinkable cola, and the sweet nostalgia reminiscent of childhood candies. This duality ensures that customers enjoy a satisfying cola flavor immediately upon chewing, complemented by a refreshing aftertaste typical of Lotte’s Xylitol brand.

Perfect for Every Occasion

With the unique formulation including larger xylitol crystals that enhance flavor release, each chew guarantees a burst of cola goodness. This product isn’t just for casual snacking; it’s an ideal pick-me-up during work meetings or study breaks, ensuring that consumers can indulge in a classic flavor while keeping their breath fresh. Lotte encourages consumers to take a moment for a refreshing experience with Xylitol Gum , whether they’re in the office, at school, or simply on the go.

Lotte’s Commitment

As a brand recognized for fostering connections and uplifting experiences, Lotte, famously known as ‘the partner of your mouth’, is dedicated to contributing to the happiness of people worldwide through innovative ideas and delightful flavors. This cola-flavored gum is just another step in Lotte’s journey towards creating cherished moments through taste.

For more information about this exciting new product and other offerings, visit Lotte's official website.