#China #Hangzhou #Geely Auto #Coolray #Emgrand

Geely Auto Achieves Record Sales in 2024

In a remarkable display of growth, Geely Auto has announced that it sold a staggering 2.17 million vehicles in 2024, representing a 32% increase compared to the previous year. The company has also seen a monumental boost in its international sales, marking over 53% growth in its global reach.

One of the key facets of Geely Auto's success has been its strategic expansion into more than 80 countries and regions. In 2024 alone, the manufacturer launched its presence in over 10 new markets, while solidifying its foothold in existing ones, including the Middle East, Eastern Europe, and Latin America. This ambitious expansion was further supported by the introduction of 16 new vehicle models across more than 40 countries, showcasing Geely's commitment to providing high-quality vehicles and exceptional customer experiences to a diverse global audience.

Strengthening Local Operations

Geely Auto's worldwide sales and service network expanded significantly, now boasting around 900 locations—a remarkable 69% increase since the end of 2023. The company established two new factories in Asia and Africa and set up four new subsidiaries in Indonesia, Australia, the Philippines, and Chile. These initiatives have greatly improved Geely's access to local markets. To enhance its supply chain efficiency, the company also implemented a modern network for spare parts distribution supported by a central hub and five strategic overseas facilities.

Flagship Models Drive Growth

Among Geely's lineup, the Coolray model achieved significant milestones, with over 1 million units sold across 51 countries. This model has firmly positioned itself among the top three players in its segment in six major markets. Additionally, the Monjaro model saw a remarkable 150% increase in exports, highlighting the growing demand for its luxury design and robust performance. The Emgrand model, on the other hand, has secured its status as a leading player in the A-segment sedan category on nine key markets. Furthermore, the Geely EX5 gained global attention through various international exhibitions, including Automechanika Frankfurt and Thailand Auto Expo.

Building Inclusive Customer Experiences

In 2024, Geely Auto surpassed 16 million users, focusing strongly on product innovation, operational excellence, and brand building. The company continues to apply its "multi-energy" strategy, encompassing internal combustion engines, hybrids, electric vehicles, and methanol-powered technologies to cater to diverse market needs.

Commitment to Positive Change and Sustainability

Geely Auto is equally committed to social responsibility, actively participating in various charitable initiatives across Europe, launching social projects in Latin America, and establishing vehicle recycling programs in Africa. Their commitment underscores a determined effort to make a positive impact worldwide.

As Geely Auto gears up for 2025, it boldly sets its sights on achieving a global sales target of 2.71 million vehicles. The company plans to enhance its operational systems, business capabilities, product strategy, and refined after-sales services to meet and exceed this ambitious goal.