Celebrating 15 Years of Petit Main: Model Audition Announcement
In a momentous celebration of its 15th anniversary, the renowned children's clothing brand,
Petit Main, is thrilled to announce the launch of a special
Model Audition. Organized by Narumiya International, headquartered in Minato, Tokyo, this event aims to engage with the loyal customer base that has supported the brand throughout its journey.*
Key Details of the Model Audition
The audition will officially open for applications on
May 8, 2026. Parents across Japan can submit their children's entries, with the aim of incorporating their kids' unique styles into Petit Main's upcoming campaigns across various platforms, including web, social media, and in-store promotions.
Brand Philosophy
Petit Main has always embraced the idea that children can enjoy trendy fashion while showcasing their playful innocence. The brand's collections feature delightful, elegant designs at accessible prices, making stylish outfits available for every child.
As part of the anniversary celebrations, customers are invited to share in the excitement of the
#PetitModelAudition initiative, which has been widely requested by fans eager to see their children model for the brand. The aim is to create lasting memories through the selection processes and photoshoots, allowing children to shine during this unique experience.
Audition Requirements
The audition welcomes children aged 0 to 12 years, with a height range of 90 to 120 cm, allowing participation even if your child is currently around 80 cm tall. Not only will participants get to enjoy professional photoshoots, but they'll also be required to attend monthly sessions in Tokyo for the filming, typically scheduled on weekdays.
Application Period and Selection Process
- - Application Start: May 8, 2026, at 10:00 AM
- - Application Deadline: June 7, 2026, at 11:59 PM
- - Selection Stages:
-
First Round: June (Submission review based on photos and videos)
-
Second Round: July (In-person at Narumiya Headquarters)
-
Final Results: August (Successful candidates will be notified)
Please note that travel and accommodation costs for reaching the selection venue will be the responsibility of the participants. This could be a wonderful bonding experience for children and parents alike!
How to Apply
Interested parents can apply by filling out the online application form. Applicants need to include photos showcasing their child in
Petit Main's clothing, including both close-up and full-body images. Additionally, submitting a short self-introduction video on the provided platform is required.
Special Collaboration with LOVST PHOTO STUDIO
To make the application experience more appealing, Petit Main has partnered with
LOVST PHOTO STUDIO to offer a discount on professional photographs needed for the audition. From May 1 to May 31, customers who purchase ¥8,000 or more in-store can avail of a 50% discount on a designated photo plan for submissions. Capture precious moments with your child that will last a lifetime!
What’s Next for Petit Main?
In addition to the audition, Petit Main has plans for limited edition items and exciting store events throughout this special anniversary year. The brand is committed to delivering joy and making the year an unforgettable experience for everyone involved.
Whether it's by participating in the audition or simply shopping for trendy children's fashion, Petit Main invites families to celebrate this significant milestone together. Don't miss out on being a part of this exciting journey!
For further details about the audition and special offerings, visit the official
Petit Main website and follow them on their official
Instagram account.