BWT Alpine Formula One Team Partners with OAKBERRY to Promote Healthy Eating at Races

In an exciting move aimed at promoting health and nutrition within the world of motorsport, the BWT Alpine Formula One Team has announced a fresh partnership with OAKBERRY, renowned for its organic Açaí products. This collaboration marks a step forward in integrating healthier eating options within the high-octane environment of Formula One racing. As the world becomes increasingly aware of the benefits of healthy eating, this partnership takes center stage by combining thrilling races with delicious superfoods.

A Partnership Rooted in Good Nutrition


The partnership will see OAKBERRY set up a special Açaí bar within the BWT Alpine Formula One Team's Motorhome at various European Grands Prix. This means that team members and guests will have the opportunity to indulge in mouthwatering Açaí bowls and smoothies made from 100% organic acai. With OAKBERRY's rapidly growing footprint—over 800 stores across 45 countries around the globe—including locations in Australia, the United States, Europe, Asia, and the Middle East, the accessibility of their products is undeniable.

Oliver Oakes, the Team Principal of BWT Alpine Formula One Team, expressed enthusiasm for the collaboration, stating, "We are excited to team up with OAKBERRY for the upcoming Formula One season. Our guests and team members will be treated to a healthy and authentic Açaí experience. The shared dynamic culture between fans of OAKBERRY and Formula One makes this partnership especially significant." The integration of such a health-conscious brand aligns perfectly with the values shared between both organizations, making this partnership a natural fit.

OAKBERRY: An Introduction to the Superfood


OAKBERRY started in Brazil in 2016, founded by Georgios Frangulis and Renato Haidar, inspired by the dream of creating a quick-service superfood brand that is both delicious and fun to eat. Their menu features signature Açaí bowls and smoothies, which boast vibrant layers of Açaí accompanied by a myriad of customizable toppings. OAKBERRY ensures that its Açaí is sustainably sourced from Brazil’s Amazon Rainforest, providing an abundant source of antioxidants and energy. Furthermore, their products are vegan, gluten-free, and free from any high fructose corn syrup or artificial colors, reinforcing their commitment to health and sustainability.

Bringing Açaí to the Racetrack


The partnership is not just about food; it's about enhancing the overall experience for fans and team members alike. By providing a healthy alternative at the racetrack, the collaboration aims to promote wellness and vitality amidst the high-energy atmosphere of Formula One. The OAKBERRY branding will also be prominent on the team's 2025 racing car, the A525, which will race throughout the entire season across all 24 circuits, enhancing visibility across the motorsport landscape.

Looking Ahead


As both brands embark on this exciting journey, they share a vision of promoting a healthier lifestyle while continuing to entertain millions of fans around the world. With a history of success and a commitment to innovation, BWT Alpine Formula One Team and OAKBERRY are set to make waves not just on the racetrack, but also in the world of food and nutrition. The combination of high-speed racing and healthy eating has never looked more promising, promising a future where fans can enjoy more than just the thrill of the race— they can also enjoy the benefits of good nutrition.

In conclusion, the partnership between BWT Alpine and OAKBERRY signifies a growing recognition of the importance of health and wellness, even in the competitive world of Formula One racing. As they continue to promote the superfood culture, fans can eagerly anticipate exciting races complemented by deliciously healthy options in the pavilions, taking the concept of racing to an entirely new level.

Topics Sports)

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