Temma Shiki Expands into the European Market
Temma Shiki, a renowned manufacturer specializing in baking and confectionery materials, is making a significant leap into the European market. As of March 13, 2026, they will initiate sales through Amazon.de, focusing on their distinguished brand
Pastreet. This new e-commerce venture promotes the unique capabilities of Japanese manufacturing, particularly highlighting their innovative baking cups and trays that do not require traditional molds. The German market, known for its deep-rooted pastry culture and growing sustainability awareness, presents an exciting opportunity for the introduction of these high-quality products.
The Importance of the German Market
Germany is not only the largest economy in Europe but also houses an exceptionally rich pastry culture within its households and patisseries. In recent years, there has been a surge in interest toward sustainable materials among German consumers. However, the accessibility of functional and aesthetically pleasing Japanese baking supplies has been limited. By introducing their high-quality, mold-less baking solutions, Pastreet aims to fulfill the needs of local pastry chefs and home bakers who seek to simplify their baking processes while enhancing the beauty of their creations.
Three Key Attributes of Japanese Excellence
1. Precision in Design for Beautiful Outcomes
One of the standout products offered by Pastreet is their oil-resistant baking cup, which can go directly into the oven without requiring a separate mold. The innovative design minimizes cleanup and preparation time, allowing bakers to enjoy a more efficient baking experience. The cups are available in several sizes, including the popular Pergamin Muffin Cup PM360-100 and the Pet Cup PTC08020-300, which have received love from Japanese bakers for years.
2. Over 70 Years of Trustworthy Quality
With a history spanning over seven decades, Pastreet draws upon a wealth of experience that underlies its commitment to food safety and quality. Their products comply with stringent food safety standards while utilizing materials that excel in both oil and heat resistance. This ensures that the delightful aromas of baked goods are preserved, providing consumers with nothing less than exceptional quality.
Pastreet is committed to sustainability too, and they are actively working towards obtaining FSC® forest certification to ensure that their products contribute positively to future generations.
3. Unique Aesthetic Appeal Exclusive to Japan
Beyond functionality, Pastreet features designs that embody a distinct Japanese sensibility. Their stylish and minimalist aesthetics infuse traditional German pastries with a fresh twist, effortlessly enhancing their visual appeal for social media sharing.
A Vision for Global Kitchen Integration
Utilizing the Amazon.de platform, Temma Shiki seeks to create an environment where local consumers can easily access premium Japanese products when they need them most. Following their entry into Germany, there are plans to expand into other European countries, as well as Southeast Asia and the Middle East, leveraging various platforms to reach a wider audience. Temma Shiki envisions a world where everyone can easily procure high-quality Japanese baking materials, becoming a bridge across different culinary cultures.
About Pastreet
Pastreet is a specialized brand that promotes the joy of baking and gifting through its high-quality baking materials. The craftsmanship of Japanese artisans is reflected in each product, which appeals to professional patissiers and home bakers alike.
For more details, visit the official website:
Pastreet Official Site.
Company Overview: Temma Shiki Inc.
Since its establishment over 70 years ago, Temma Shiki has specialized in various packaging materials, including paper baking cups for the baking and confectionery industries. They continue to provide high-quality products to numerous patisseries and bakeries, both domestically and internationally.
Contact Information:
Company Name: Temma Shiki Inc.
Location: 3-2-15 Kamihonmachi, Tennoji Ward, Osaka, Japan 543-0001
Representative: Hiroshi Temma
Established: April 1949
Business Scope: Manufacturing and sales of paper baking cups for baking and confectionery, including e-commerce operations under the brand 'Pastreet'.
Corporate Site:
Temma Shiki
E-Commerce Site:
Pastreet
For inquiries:
IT Strategy Department, Temma Shiki Inc.
Contact: Daiki Kumagai
Phone: 03-5244-9850 (9:00 AM - 5:00 PM)
Email:
[email protected]