#Japan #Adachi #Ogawa Tatami #Tatami Culture #Igusa Bath

Preserving Tradition While Innovating the Future of Tatami Culture

In the heart of Adachi, Tokyo, Ogawa Tatami is committed to not only upholding the age-old tradition of tatami but also paving the way for its future through modern interpretations. This year, they are hosting an exciting event titled "Igusa-yu" across all public baths in the district. Participants can enjoy a unique experience where tatami scraps float in the bath, infusing the water with the refreshing scent of igusa (rush grass).

Fostering a Connection to Tatami Culture

In recent years, the trend of westernized homes has diminished the connection, especially among young generations, to tatami culture. With an increasing number of individuals lacking knowledge about igusa and tatami edges, there is a growing concern about the decline of this critical aspect of Japanese living culture. In response, Ogawa Tatami has embraced the philosophy of delivering "a comfortable lifestyle expanded from tatami and the blessings of domestically produced igusa." Their goal is to convey the comfort and security inherent in tatami culture, adapting to the diverse styles of modern living. They provide tailored tatami solutions for customers’ lifestyles while considering a complete coordination of spaces with sliding fusuma doors, shoji screens, curtains, and more.

Meeting Diverse Needs

In tune with the changing living environments and lifestyles, Ogawa Tatami continues to evolve its products. They offer a variety of tatami options, including:

• - Washi Tatami: Excellent insect and mold resistance, perfect for energy-efficient homes.
• - Resin Tatami: Allergy-friendly, ensuring a comfortable living environment.
• - Pet-Friendly Tatami: Designed to be slip-resistant, scratch-resistant, and water-resistant for safe pet living spaces.
• - Shock-Absorbing Tatami: Suitable for seniors and eligible for nursing care insurance, facilitating safer living for the elderly.

Commitment to Domestic Igusa Protection and Cultivation

Currently, about 80% of the tatami market in Japan relies on imported igusa from China. However, Ogawa Tatami prides itself on using high-quality, domestically-produced igusa. They regularly visit local farmers in Yatsushiro City, Kumamoto Prefecture—where premium igusa is cultivated—more than twice a year to engage in planting and harvesting tasks. This hands-on approach deepens their understanding of igusa and helps build a strong relationship with the farmers, allowing Ogawa Tatami to convey the dedication of these growers to their customers while ensuring the delivery of safe and high-quality tatami.

Experience the Serenity of "Yatsushiro Igusa-yu"

Every June, all public baths in Adachi host a special event known as "Yatsushiro Igusa-yu." This event celebrates the rich tradition of igusa from Yatsushiro City, recognized as Japan's leading igusa-producing area. Participants get to enjoy the soothing properties of high-quality igusa-infused baths, showcasing the relaxing aroma that is beneficial for both mental and skin health. The event aims to foster community connections while supporting farmers, ultimately contributing to regional revitalization.

Redefining the Modern Value of Tatami

In contemporary society, tatami possesses valuable aspects that deserve reconsideration. The igusa material is known to absorb nitrogen dioxide, improving indoor air quality. Its crisp scent is believed to provide relaxation benefits, and it naturally regulates humidity according to the seasons. Moreover, tatami can adapt to modern living environments, creating multi-functional spaces that contribute to safe and comfortable child-rearing environments. Ogawa Tatami is also an active participant in disaster response, contributing new tatami mats to emergency shelters under the “Promise of 5,000 Mats in 5 Days” initiative since 2015, further solidifying their commitment to community wellbeing.

Future-Focused Consulting and Product Development

Ogawa Tatami is innovating future designs that seamlessly integrate with home interiors while bolstering their made-to-order services. They provide maintenance manuals and establish long-term support systems designed for 10 to 20 years ahead. Their consultations address concerns beyond tatami, encompassing fusuma, shoji, screens, and curtains, aiming for comprehensive housing harmony.

Introducing Innovative Products

Since launching the "tatamiglam" brand in 2014, Ogawa Tatami has blended tatami materials into modern lifestyles. Unique products such as bow ties, clutches, and mini tatami mats made from tatami edging are sold at events. They aim to help customers feel a greater connection to tatami through these creative merchandise, reflecting their belief that tatami can be a modern household staple.

Company Information
Ogawa Tatami
Ogawa Tatami Official Website
Location: 3-6-7 Higashiwa, Adachi-ku, Tokyo
Phone: 03-3605-6285
CEO: Takashi Ogawa
Business Scope:

• - Manufacturing, sales, and construction of tatami
• - Planning, consulting, and handling of tatami and related products
• - Tatami maintenance and repair

Recognized as a part of the "Adachi Brand," Ogawa Tatami exemplifies outstanding products and technologies, promoting local industry and enhancing the reputation of Adachi Ward. For inquiries regarding interviews or publications, you can reach the Industrial Promotion Section at the Adachi City Office.
Adachi City Official Phone: 03-3880-5869