Meiji Hohoemi, a reputed infant milk formula, was awarded the prestigious Japan Childcare Support Award at the recent ceremony held by the Japan Childcare Support Association. The award recognizes products that are truly beneficial for parents and grandparents involved in childcare.
The formula is designed with the intent to mirror the nutrition of breast milk, continuously improving to ensure optimal growth for infants. Meiji has long been at the forefront of this initiative, boasting over 6,000 breast milk samples analyzed from mothers and conducting development research for over 50 years on children raised exclusively with Hohoemi, yielding insights from more than 200,000 infants.
Meiji Hohoemi offers various options, including the canister version, the innovative no-spill cubes, and a ready-to-drink liquid milk, which are specifically tailored for ease of use in everyday life, as well as during emergencies. The recognition for its adaptability in different childcare scenarios was a key factor in winning this award. In fact, this marks the second accolade for Meiji, who previously won the same award in 2020 for the Hohoemi Liquid Milk.
The Japan Childcare Support Award was established to acknowledge products and services making significant contributions to childcare, specifically targeting the domains of clothing, food, and housing, with a broader evaluation on daily necessities, goods, services and applications, as well as specific community initiatives.
During the award ceremony, Takumi Masuda from Meiji's Nutrition Marketing Division expressed gratitude for the recognition and reaffirmed the company's dedication to supporting families. He articulated the company’s goal of lessening the burdens of parenting alongside ensuring that infants receive the necessary growth nutrients akin to those found in breast milk. This balance is sought through rigorous research and development.
With this latest accolade for the Hohoemi brand, the commitment to provide quality nutrition for infants is once again validated—solidifying Meiji's role in supporting families on their journey through childcare. The Hohoemi range is not only about ensuring growth but also comes with a focus on convenience and safety for families.
To learn more about their products or to support your parenting journey, visit the official website. Meiji Hohoemi remains dedicated to nurturing the future.