#Japan #Tokyo #Instagram Marketing #Seiro Mushi #Riyoko

Unlocking Instagram Success: The Seiro Mushi Trend

In the ever-evolving landscape of social media, the power of effective Instagram marketing cannot be understated. Recognizing this importance, Island Co, Ltd., a prominent influencer marketing company, is hosting an exclusive offline seminar on March 18, 2026, at the Gaiemmae Island Studio in Tokyo. This seminar focuses on imparting Instagram marketing strategies, featuring none other than Riyoko, the mastermind behind the sensational 'Seiro Mushi' movement, which garnered a following of 200,000 in just two years.

About the Seminar

The seminar, titled "Learning Instagram Strategies from Riyoko, the Pioneer of the Seiro Mushi Trend," aims to empower food industry professionals involved in SNS operations and marketing. Given the burgeoning trend of Instagram-driven culinary fads, understanding how to capture these trends and translate them into compelling content is vital for success.

Riyoko's rise to fame on Instagram is remarkable. Starting in April 2023, her account quickly resonated with users who were keen on cooking and lifestyle content. Through her unique approach to steaming, characterized by easy yet delicious recipes, she not only connected with thousands but also sparked a movement focused on healthy and delightful cooking. Her maiden book, "All I Want to Do is Steam: Seiro Recipes," became an unprecedented hit, cementing her position as an influential figure in the culinary world.

What Attendees Will Learn

During the seminar, attendees will have the opportunity to engage directly with Riyoko, as she shares insights into her Instagram strategy, including:

• - Understanding Trends: Participants will learn how to identify emerging culinary trends, particularly in light of the prestigious 2025 Trend Cooking Word Award that highlighted the Seiro Mushi phenomenon.
• - Content Creation: Riyoko will delve into her content-building philosophy, demonstrating how she crafts engaging posts that resonate with her audience.
• - Practical Tips: Attendees will gain actionable tips on leveraging Instagram for business, understanding what makes content shareable, and employing strategies that can boost their own followers and engagement rates.

Additionally, the seminar will include case studies from the Foodist Note editorial team, focusing on successful Instagram management methods and innovative approaches to team-based posts. This shared knowledge is particularly beneficial for those working in food manufacturers and marketing sectors, aiming to elevate their brand’s online presence.

Event Details

• - Date and Time: March 18, 2026, from 5:00 PM to 7:00 PM. Registration will open at 4:30 PM.
• - Location: Gaiemmae Island Studio, Tokyo. Conveniently located within a five-minute walk from Gaiemmae Station on the Tokyo Metro Ginza Line.
• - Cost: Free of charge, with a limited capacity of 30 participants available on a first-come-first-served basis. Those interested are encouraged to register before the application deadline on March 16, 2026, at noon.

Registration Information

Interested participants can register through the following link: Register Here. Please note that late arrivals beyond 30 minutes after the start time will not be admitted. To maintain a focused environment, students, freelancers, and participating representatives from competing companies are prohibited from attending.

In conclusion, this seminar represents a unique opportunity to learn from one of the most influential voices in the food community. Whether you're grappling with how to effectively utilize Instagram in your marketing strategies or looking to stay ahead of culinary trends, this event promises to provide invaluable insights that will elevate your approach and amplify your brand's presence in the marketplace.