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Kuradashi and Japan Post's Collaborative Initiative

In an exciting move towards sustainability, Kuradashi, a company focused on creating a social good marketplace, has announced a collaboration with Japan Post. Starting from November 4, 2025, Kuradashi products will be available on the online platform "Japan Post Online Shop" as part of an agreed capital and operational alliance established on August 4, 2025.

Background and Objectives of the Initiative

Kuradashi, headquartered in Shinagawa, Tokyo, aims to enhance corporate value while paving the way for a sustainable society. This partnership seeks to leverage both companies' strengths to tackle social issues and create new value, particularly in the realm of product sales. By utilizing Japan Post's expansive network of approximately 360,000 employees and 14 million YUID holders, Kuradashi products designed to minimize food waste will be accessible to consumers nationwide. This initiative champions a system of social contribution that allows everyone to participate easily while simultaneously improving their daily lives.

Kohei Kawamura, CEO of Kuradashi, expressed excitement about the partnership, stating, "We are thrilled to employ Japan Post's extensive network to create a system where everyone can easily contribute to social good. Everyday shopping can change the future, and we are dedicated to spreading this philosophy across the nation with Japan Post."

Extensive Range of Kuradashi Products

The products being introduced on the Japan Post Online Shop include items that are still consumable but have difficulty reaching typical retail channels. Many are food items nearing their expiration dates, seasonal products, or have minor packaging damages. Initially, the line-up will feature nine products, including beverages, dry noodles, and canned goods, with plans to expand the product range further over time.

Eco-Friendly Shopping Experience

Customers will not only find attractive pricing on the Kuradashi products but will also play a part in reducing food waste through their purchases. This initiative offers consumers an opportunity to make environmentally friendly choices while enjoying a unique shopping experience. By promoting food waste reduction, Kuradashi aims to enrich the lives of individuals while contributing positively to the environment.

Examples of Available Products

Among the products launching on November 4 is the "Pure Cocoa" (120g x 6 packs) priced at 3,240 JPY (tax included). The manufacturer faced challenges in selling these through traditional routes, making this partnership a strategic approach to addressing waste. Interested customers can explore this product and others via the following link: Kuradashi Product.

Kuradashi's Commitment to Sustainability

As a pioneer in addressing food waste, Kuradashi has created a marketplace that not only sells satisfying products but also supports various social initiatives. A portion of proceeds from sales is allocated towards environmental protection and disaster assistance through the Kuradashi Foundation, as well as contributing to various charitable organizations that align with the UN’s Sustainable Development Goals (SDGs).

Conclusion

Kuradashi's partnership with Japan Post marks a significant step in the evolution of consumer habits, embedding social responsibility within everyday shopping. With their commitment to fighting food waste, Kuradashi envisions a marketplace where each purchase will contribute not only to individual satisfaction but also to broader societal wellbeing. This initiative stands as a testament to the power of collaboration in fostering a sustainable future.

For more information on Kuradashi and their product offerings, visit Kuradashi.