#Japan #Tokyo #Franchise Cloud #Eikan Corporation #加盟開発

Eikan Corporation Unveils Franchise Cloud for Franchising Success

In a significant move for the franchise industry, Eikan Corporation, headquartered in Shibuya, Tokyo, officially launched
Franchise Cloud, a comprehensive support service designed specifically for franchisors. This innovative offering aims to assist franchisors with their recruitment development through a completely performance-based model.

Key Features and Benefits of Franchise Cloud

Franchise Cloud’s model focuses on achieving tangible results, specifically the facilitation of initial meetings between franchisors and potential franchisees. Unlike traditional recruitment services that may charge based on inquiry numbers or lead submissions, Franchise Cloud sets its performance criteria strictly on the successful conduct of meetings. This distinction helps to mitigate the costs associated with low-quality inquiries and uncertain scheduling, making budgeting and return on investment much more manageable for franchisors.

Addressing Common Challenges in Franchise Recruitment

The launch of Franchise Cloud comes in response to well-known issues that franchisors frequently experience:

• - Dependence on major franchise media can lead to inconsistent or stagnant recruitment numbers.
• - While inquiry volume might be high, the conversion rate to meetings is often low due to the cold nature of leads.
• - Franchisors struggle with follow-ups and nurturing of leads, leading to lost opportunities.

During his experience in franchise recruitment, CEO Tsubasa Kawai witnessed firsthand the frustrating disconnect where increasing inquiry numbers did not translate into actual franchise agreements. This led him to the conclusion that the focus should shift from counting inquiries to securing meetings, which motivated the development of Franchise Cloud.

Features of Franchise Cloud

1. High-Quality Meeting Facilitation: By refining candidate attributes and expectations before meetings, Franchise Cloud guarantees that only the most relevant candidates enter the recruitment process. This reduces unnecessary expenditures on low-potential leads, allowing franchisors to focus on proposals and decision-making during meetings.

2. Diverse and Stable Recruitment Channels: Rather than relying heavily on established media platforms, Franchise Cloud combines multiple recruitment channels such as advertising, professional partnerships, referrals, and proprietary lists. This approach diversifies the entry points into the franchise system, helping to maintain a steady flow of candidates.

3. AI-Driven Optimization and Follow-Up: The service employs AI for scoring candidates and automating follow-ups, ensuring a high-quality conversion process. By eliminating mismatches and enhancing candidate temperature, Franchise Cloud is designed to support franchisors from the initial interested stage through to successful signing, leading to a significantly higher post-meeting conversion rate.

Solving Your Recruitment Problems

If you are facing challenges like:

• - Difficulty turning high inquiry numbers into actual meetings.
• - Inadequate follow-up processes leading to lost leads.
• - Increased workload for franchisors preventing effective lead nurturing.
• - Fragmented processes between recruitment and follow-up that hinder growth.
• - A reliance on major media leading to unstable results.

Franchise Cloud offers tailored solutions to address and resolve these issues.

Flexible Pricing Structure

Franchise Cloud operates on a performance-based pricing model, charging a flat fee per completed meeting. The starting fee is set at 30,000 yen (excluding tax) per meeting, with no initial or fixed monthly costs involved. Customization of fees may occur based on industry specifics, geographical considerations, meeting slots, and operational strategies.

Get Started with Franchise Cloud

Franchisors interested in improving their recruitment performance can find more information and resources on the Franchise Cloud service site. For personalized consultations and material requests, visit here.

About Eikan Corporation

Founded in Shibuya, Tokyo, Eikan Corporation focuses on enhancing franchise recruitment effectiveness through innovative solutions. Under the leadership of Tsubasa Kawai, the company continues to develop services that cater to the unique challenges faced by franchisors. For more information, visit Eikan Corporation’s website.

Contact Information

For further inquiries, please contact:

• - Tsubasa Kawai, CEO
• - Email: [email protected]
• - Phone: 050-5785-9860