The Iconic DuBerry Fragrance Returns After Customer Demand from the 90s
The Return of DuBerry
After years of requests from dedicated fans, The Body Shop is thrilled to announce the resurgence of the iconic DuBerry fragrance line, initially a sensation in the 90s. Launching on March 5, 2026, this timeless scent signifies a special celebration as The Body Shop commemorates its 50th anniversary. In response to a surge of customer demand, DuBerry is set to return with an updated formula, enhancing the sensory experience with improved textures. Customers can begin to pre-order this nostalgic fragrance starting February 12, 2026, at select stores nationwide.
A Nostalgic Scent for All
The DuBerry fragrance is a cherished part of The Body Shop’s heritage, often compared to the ever-popular White Musk scent. Customers have consistently expressed their desire to see DuBerry make a comeback, making it a highly anticipated release. This beloved fragrance is crafted to bring comfort and joy not only through its delightful aroma but also by contributing to a sustainable future.
The DuBerry line is designed for everyone, transcending age, gender, and skin types, reinforcing The Body Shop's commitment to promoting beauty alongside a healthy planetary environment.
DuBerry: The Scent Profile
Experiencing the DuBerry fragrance is a journey of juicy berry notes bursting forth, harmoniously intertwined with delicate green leaves and the refreshing essence of eucalyptus. As you indulge in its fragrance, floral notes of jasmine, freesia, and white lily blossom, evoking a sense of nostalgia. This vibrant fruity-floral scent eventually settles into a warm base of cedarwood and soft musk, transforming your daily body care routine into a richly fragrant experience.
Product Lineup
The DuBerry line includes an array of body care products that are sure to elevate your self-care rituals:
Body Wash
- - DuBerry Bath & Shower Gel
The gentle cleansing gel lathers beautifully, leaving the skin soft and refreshed while wrapping you in the fruity-floral scent of DuBerry.
Body Cream
- - DuBerry Body Butter
Infused with community fair trade shea butter and sesame seed oil, this body butter absorbs quickly, keeping the skin hydrated without feeling greasy.
Body Lotion
- - DuBerry Body Yogurt
This lightweight gel-cream instantly absorbs deep into the skin, thanks to its blend of community fair trade shea butter, almond milk, and hyaluronic acid.
Hand Cream
- - DuBerry Hand Balm
Perfect for soothing dry hands, it combines community fair trade shea butter, almond oil, and sesame seed oil for quick absorption and a soft finish.
Fragrance Mist
- - DuBerry Fragrance Mist
Light and refreshing, this mist is perfect for use throughout the day, whether before work, after a shower, or post-workout.
Perfume Oil
- - DuBerry Perfume Oil
Offering a long-lasting scent experience, this pocket-sized perfume combines juicy berries, fresh green leaves, soft florals, and warm base notes.
Conclusion
The return of the DuBerry fragrance line not only pays homage to a beloved past but also aligns with The Body Shop’s vision of sustainable beauty. With rich, comforting aromas and eco-friendly ingredients, this revival is destined to become a staple in your body care collection, prompting both nostalgia and a commitment to the planet. Keep an eye out for the launch date, and get ready to experience DuBerry once again!
For more detailed information, please check our official press release.
Topics Consumer Products & Retail）
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