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Technogym Introduces Healthness™: The Next Era of Wellness

At the recent 25th Wellness Congress, attended by approximately 2,000 participants from around the world, Technogym unveiled a groundbreaking initiative known as Healthness™. This revolutionary concept comes four decades after Technogym first introduced its Wellness philosophy, which created a significant movement in the fitness industry.

A Legacy of Innovation

Technogym has evolved considerably from its initial focus on bodybuilding to becoming a leading authority in the wellness sector. Over the past 40 years, the company has meticulously innovated by intertwining biomechanics, digital technologies, and artificial intelligence to foster healthier lives. Today, Technogym stands out not just as a fitness equipment manufacturer, but as a Life Science company dedicated to customizing wellness solutions for diverse individual needs.

What is Healthness™?

Healthness™ takes the foundational principles of Wellness a step further. With a keen focus on prevention and predictive analytics, it aims to determine and address health risks before they manifest as diseases. Healthness embodies a proactive approach to health, aligning perfectly with the contemporary understanding that while genetics interplay in health outcomes, lifestyle choices predominantly influence wellbeing—accounting for a substantial 70-80%.

This model encourages physical activity as a form of medicine and highlights the importance of balanced strength training, cardiovascular fitness, flexibility, and cognitive fitness—not just for immediate physical improvement but for long-term vitality and longevity.

Harnessing Data and AI

By leveraging over 30 years of collected data through its Mywellness Open Platform, Technogym strives to deliver tailored health programs. With advancements in artificial intelligence, Healthness empowers users through assessments and monitoring, enabling them to create action plans that optimize their fitness journeys.

The newly launched Technogym Checkup is a pivotal element of this initiative, using AI to assess physical and cognitive states and design personalized Precision Training programs accordingly. This means users receive targeted advice that focuses not only on physical attributes but also on mental wellness—incorporating comprehensive health assessments.

Precision Wellness for Optimal Results

Healthness is a game-changer for those seeking to enhance their wellness regimes. Through data-driven, customized programs, Technogym claims users can experience approximately 30% better results in the same timeframe, all while enjoying the benefits of tailored training. The integration of Biostrength and Biocardio product ranges facilitates this precision approach, allowing continuous tracking and progress adjustments as users advance in their fitness goals.

Business Opportunities and Community Impact

Moreover, Healthness signifies a substantial opportunity for various sectors, including fitness, health, hospitality, and corporate wellness offerings. By embracing hyper-personalization, fitness trainers and establishments can elevate their value propositions, enhancing customer satisfaction through bespoke solutions aimed at individual health journeys.

As Technogym continues its journey towards ensuring health and wellbeing in society, Healthness™ stands as a significant milestone, integrating cutting-edge technology with humanized health care. This bold vision promises not only to prolong life but to improve the quality of life for millions, harnessing the power of community and innovation.