#USA #Fairfax Financial #Peak Achievement #Bauer Hockey #Exeter

Fairfax Financial Completes Acquisition of Peak Achievement Athletics

In a significant move within the sports industry, Fairfax Financial Holdings Limited has finalized its acquisition of Peak Achievement Athletics, Inc., a company well-known for its leading brands in the sports equipment sector. This deal, which has been years in the making, promises to bolster Fairfax's presence in the sports community.

On December 23, 2024, Peak Achievement Athletics announced that Fairfax had successfully completed the transaction for all outstanding equity interests. This acquisition, which was initially announced back on September 30, 2024, marks a new chapter for both Fairfax and Peak. The deal includes well-respected names like Bauer Hockey, Cascade Lacrosse, and Maverik Lacrosse, solidifying Fairfax’s commitment to enhancing their portfolio of sports brands.

Ed Kinnaly, the CEO of Peak, expressed his enthusiasm about the changes, stating, "This is a generational milestone in our company's storied history. We're deepening our heritage that began in Kitchener, Ontario, in 1927, continuing with ownership who fully understands and values hockey's connections to Canadian culture and community."

Kinnaly also highlighted the positive implications of the acquisition for retail customers and partners alike, suggesting that this new ownership will facilitate growth and investments focused on the sports that fuel their passions.

Fairfax's journey with Peak began in 2017 when they first acquired the company and its renowned global brands. Since then, Bauer Hockey has solidified its status as the leading manufacturer of hockey equipment and apparel worldwide. Additionally, both Cascade and Maverik continue to dominate the lacrosse market, particularly in head protection and equipment.

The acquisition signifies not just a shift in ownership but a potential for expansion and innovation in the products offered. Fairfax has indicated that it plans to leverage Peak's existing strengths to ensure long-term growth while embracing the culture that surrounds the sports community.

In recent years, there has been a notable shift toward increased investment and involvement in sports brands, particularly through mergers and acquisitions. Fairfax’s move is indicative of a broader trend where financial entities recognize the substantial market for sports merchandise and equipment.

Kinnaly also took the time to express gratitude towards Sagard Holdings Inc., the previous major shareholder. He noted the importance of their support and guidance over the years, which helped Peak reach its current strong position.

With Fairfax now at the helm, the future looks bright for Peak Achievement Athletics. The firm’s deep connection to sports, matched with its financial expertise, sets the stage for exciting developments ahead, promising robust growth for brands that are integral parts of the sporting landscape.