Discover the Exciting New Morinaga Hi-Chew Seven Colors 3-Flavor Mix at Seven-Eleven!

Exciting New Flavor Launch from Morinaga Hi-Chew!

On January 13, a sensational new product will hit the shelves of Seven-Eleven stores across Japan—a limited edition treat that’s fully packed with juicy flavors—Morinaga's Hi-Chew Seven Colors 3-Flavor Mix! This collaboration celebrates the 50th anniversary of Hi-Chew, with a vote conducted among Seven-Eleven staff to decide which flavor should join the lineup.

Exclusive Collaboration

The Hi-Chew Seven Colors 3-Flavor Mix comes as part of a special initiative to commemorate 50 years of Hi-Chew. Employees at Seven-Eleven were invited to participate in a survey, asking them, “Which Hi-Chew flavor do you want most?” The response was overwhelming, and the top contender was the colorful, delightful three-flavor mix of Mango, Kiwi, and Strawberry, inspired by the vibrant shades of the Seven-Eleven brand.

Following up on the successful launch of the Galaxy Apple flavor, which debuted on December 9, this second product is set to bring an exciting new taste experience to customers nationwide. Each piece encapsulates the juicy essence of these beloved fruits, making for a delightful treat.

A Symphony of Flavors

In every bite of the Hi-Chew Seven Colors 3-Flavor Mix, you can enjoy the delightful fusion of three popular fruit flavors compressed into one chewy candy. The unique texture of Hi-Chew ensures that the taste sensation intensifies with each chew, releasing a burst of juicy goodness that will surely tantalize your taste buds.

- Mango: Sweet and tropical, with a rich fruity essence.
- Kiwi: Tart and refreshing, adding a zing to the overall flavor profile.
- Strawberry: Classic sweetness that complements the mix beautifully.

The trio of flavors not only serves as a treat for the senses but also embodies the colorful identity of Seven-Eleven, featuring the signature colors of their brand: Seven Orange, Seven Green, and Seven Red. As you chew each piece, you’ll embark on a delightful journey through the vibrant world of fruit flavors, making even the busiest days feel a little more special.

Availability and Pricing

The Hi-Chew Seven Colors 3-Flavor Mix will be priced at 140 yen (151.20 yen including tax). This product will be available at all Seven-Eleven stores across Japan starting January 13. Mark your calendars because this is a limited edition offering that you won’t want to miss! The product is manufactured by Morinaga & Company, renowned for creating unique and innovative confectioneries that continue to win hearts across generations.

A Message from the Team:
We’re thrilled to bring you this special Hi-Chew inspired by the colors of Seven-Eleven! It’s heartwarming to know that our employees had a significant role in choosing this beloved mix. Grab a bag, treat yourself, and let this exclusive candy boost your day.

Remember to check your nearest store as availability may vary by location. Enjoy this unique creation that promises to be the perfect little reward during your daily routine—because who doesn't deserve a sweet treat?

Stay tuned for more fruity fun as we continue to celebrate the legacy of Hi-Chew and our commitment to delivering delectable experiences to your palate!