#Japan #Tokyo #Yohji Yamamoto #LIMI feu #Spring Summer Collection

LIMI feu Aoyama Store Unveiling

On January 16, LIMI feu proudly inaugurates its Aoyama flagship store, previously known as "Yohji Yamamoto 2." With a vibrant aesthetic, the revamped store features a striking pink logo that draws the attention of passersby.

A Fresh Look at Fashion

The new flagship store not only retains the essence of its predecessor but also introduces a modern vibe to its design. The spacious interior and creative displays highlight the sophistication of the LIMI feu brand, characterized by an innate understanding of how to complement the individuality of those who wear it.

Starting with its opening day, the store will showcase the extremely anticipated LIMI feu Spring/Summer 2026 collection. This season's theme, "readymade," emphasizes the act of selecting ready-to-wear fashion as a creative endeavor, inviting customers to explore their personal style.

Collection Highlights

The Spring/Summer 2026 collection offers a range of meticulously designed items crafted to enhance the wearer's personal expression. The pieces play with textures, featuring lace that subtly adds femininity and details that maintain a delicate balance between structure and volume. From blouses that redefine the classic silhouette to visually striking pants and dresses, every item culminates in a unique statement.

Here's a glance at some standout pieces:

• - Blouse: 121,000 yen (tax included)
• - Pants: 107,800 yen (tax included)
• - Shoes: 69,300 yen (tax included)
• - Skirt: 162,800 yen (tax included)
• - Hat (Available March): 26,400 yen (tax included)

Special Gift Offering

In celebration of the new collection launch, LIMI feu will be offering an exclusive gift. Customers who purchase items from the 2026 Spring/Summer collection worth 33,000 yen or more will receive one original teacup. Meanwhile, those who spend 88,000 yen or more will receive two teacups. This offer is available at all LIMI feu stores and on the official online store, THE SHOP YOHJI YAMAMOTO LIMI feu, until supplies last.

Visit LIMI feu Aoyama

• - Location: 4-21-25 Minato, Aoyama, Tokyo, 107-0062, Japan
• - Phone: 03 6773 5287
• - Hours: 11:00 AM - 8:00 PM
• - Store Information

The Designer Behind LIMI feu

LIMI feu was established by designer Tamimi Yamamoto, who began her career at Yohji Yamamoto after working as a pattern maker for Y's Atelier. In 2000, she launched her brand, which became LIMI feu in 2002. The brand is known for its emphasis on ambiance, volume, and wearability, suggesting a soft and harmonious fusion with the wearer’s identity. Avoiding excessive decoration, the clothing embodies clear, strong lines interspersed with unique drapes that envelop the body, encapsulating Yamamoto's contemporary vision.

Follow Us Online

Stay updated with our latest designs and promotions by following us on Instagram: @limifeu_official
Explore our collection at our official online store: THE SHOP YOHJI YAMAMOTO LIMI feu
Visit our website for more information: Official Website