#Japan #Tokyo #Nippon Kodo #incense #Hanano Shiori

Introducing 'Hanano Shiori' - A Heartfelt Collection of Gift Incense

As the way we commemorate our loved ones continues to evolve, there’s an increasing desire to express sentiments thoughtfully during farewells. In response to this growing need, Nippon Kodo, a leading incense manufacturer based in Tokyo, is set to launch a new gift incense brand, Hanano Shiori, on May 20, 2026.

The Concept Behind 'Hanano Shiori'

Hanano Shiori, which translates to a bookmark of flowers, encapsulates the notion of conveying respect and affection through fragrance. This unique collection features a curated assortment of ten distinct floral scents, each reflecting the deeper meanings inherent in traditional flower symbolism.

The selection includes aromas from plum, cherry blossom, rose, carnation, tachibana, iris, hydrangea, sunflower, osmanthus, and daffodil. Each flower is paired with its respective message, enhancing the emotional connection between the giver and receiver. For instance, the plum symbolizes nobility, while the rose signifies love, and the sunflower embodies longing.

With a commitment to quality, the incense has a significantly reduced smoke output, presenting a refined yet present floral fragrance that can be used not only for memorial services but also as a room fragrance during gatherings or moments of relaxation.

The Exquisite Packaging

The design of the packaging aligns with the collection's elegant concept, showcasing a depiction of a western-style mansion and its garden viewed through a window. The rich brown tone serves as the base, accented with golden outlines of flowers that shimmer, embodying sophistication and grace.

Product Details

• - Product Name: Hanano Shiori Wooden Box (Ten Scents)
• - Retail Price: 5,500 JPY (including tax)
• - Quantity: Approximately 15g x 10 scents
• - Burning Time: Approximately 25 minutes
• - Smoke Output: Very low compared to typical offerings
• - Box Dimensions / Weight: W343 x H180 x D44mm / approximately 592g

Embracing Floral Symbolism

Each fragrance not only offers a delightful sensory experience but is steeped in traditional meanings:

• - Plum: Nobility - The scent embodies a spirit of high-mindedness, reminiscent of blossoming plum branches.
• - Cherry Blossom: Beauty of the Spirit - A refreshing aroma that dances in the spring breezes, touching the pure heart within.
• - Rose: Love - Whispering of deep affection, this fragrant rose fragrance envelops the senses with its romantic notes.
• - Carnation: Gratitude - A scent that weaves together abundant gratitude, akin to a pathway adorned with vibrant carnations.
• - Tachibana: Remembrance - This fragrance awakens nostalgic memories, mingling with the fragrance of flowering tachibana in the breeze.
• - Iris: Hope - A hopeful scent that reflects on the surface of the water, calling forth visions of brighter tomorrows.
• - Hydrangea: Family Bonds - The scent watches over the bonds of family, nurtured by the rain upon blooming hydrangeas.
• - Sunflower: Longing - A fragrance that gazes longingly towards the sky, inspiring feelings of admiration.
• - Osmanthus: Humility - Hidden beauty, this fragrance wraps around the dusk, embodying understated elegance.
• - Daffodil: Respect - A serene aroma that quietly pays respects, swaying gently near the spring's fountain.

Journey Through Fragrance with Nippon Kodo

Nippon Kodo has a rich history of 450 years, rooted in the manufacture of incense, perfumes, and fragrances. As a core enterprise within the Nippon Kodo Group, their mission revolves around the theme of fostering rich lives infused with fragrance, while continuing to promote and develop Japan’s unique fragrance and memorial cultures.

For more information, visit the Nippon Kodo website.