Tsujita: A New Era for Dipping Noodles
Tsujita, famed as the pioneer of rich tonkotsu dipping noodles, is making its mark in the home dining scene with a new chilled noodle product. Starting from March 1, 2026, this exciting new addition will be available across supermarkets in the Chubu, Chugoku, Kyushu, and Kanto regions of Japan.
Product Overview
The chilled noodles, crafted under the supervision of Tsujita, aim to bring the authentic flavor of its renowned dipping noodles into households. Each package contains 388 grams, split into two servings, and will retail for an attractive price of 545 JPY (tax excluded).
Tsujita has emphasized a meticulous approach to its noodles, focusing on the texture that is both smooth and chewy. The noodle design allows for optimal interaction with the specially crafted dipping sauce — a bold blend of pork extract, lard, and delicacies such as kelp and dried sardines. This is further enhanced with a dash of red chili for a sharp flavor profile.
Households can enjoy Tsujita’s tantalizing dipping experience by substituting typical toppings like sudachi and black shichimi with readily available seasonings such as lemon juice or shichimi if preferred.
Brand Legacy
Established in 2005, Tsujita has become a driving force in Japan's dipping noodle culture. With its first restaurant opening in Kanda, Tokyo, it has continued to expand its presence, boasting a total of 31 outlets across Tokyo, Osaka, Kanagawa, Saitama, and Fukuoka. Notably, Tsujita has made a significant leap internationally by launching its ‘KILLER NOODLE’ in Los Angeles, offering its acclaimed tantanmen and earning accolades such as the Michelin USA Bib Gourmand.
Tsujita’s success can be attributed to its unwavering commitment to deliciousness, drawing a loyal clientele that appreciates its quality and dedication to craft. From its meticulous selection of ingredients to the expertise in preparation, every bowl served tells a story of passion and precision.
Oishes Group
Tsujita is part of the Oishes Group, which operates a range of popular dining establishments including Nihonbashi Tendon Kaneko Hannosuke and Tanaka Soba. Founded with a mission to deliver authentic Japanese tastes globally, Oishes embodies the essence of Japan's rich culinary culture. They’ve established a strong operational foothold with 117 outlets domestically and internationally by March 2025.
This synergy among its diverse brands allows Oishes to bring unique and high-quality dining experiences to a broader audience, showcasing the true flavors of Japan.
Conclusion
With the release of the chilled tonkotsu dipping noodles, Tsujita is not just enhancing the home cooking experience but also encouraging new culinary creations at home. Fans of the brand and newcomers alike can look forward to indulging in a beloved dish that has been reimagined for convenience without compromise. Make sure to grab a pack from your local supermarket starting March 1, 2026!
For more information regarding this product, inquiries can be made directly at Meijo Food Co., Ltd., or check out Tsujita's official website
here.