Innovative AI Enhancements Revolutionize Fan Experiences at Roland-Garros 2025

Enhancing Fan Experiences at Roland-Garros 2025 with AI

In a groundbreaking announcement, Infosys, a global leader in digital services, has partnered with the French Tennis Federation (FFT) to introduce an impressive array of AI-driven features for the Roland-Garros tournament in 2025. This partnership marks the seventh consecutive year of Infosys serving as the official AI and Digital Innovation Partner, and this time they are promising to take fan engagement to unprecedented levels through cutting-edge technology and creative applications.

Feature Highlights

AI Commentary

One of the most exciting innovations is the AI Commentary feature. Utilizing advanced large language models, this tool offers fans a personalized and dynamic commentary experience. By capturing the thrilling highs and lows of matches, it delivers insights and excitement through player-specific perspectives and real-time analytics. This means tennis enthusiasts can now immerse themselves in the game like never before, making every moment significantly more engaging.

AI Stadium

The AI Stadium feature is another revolutionary capability that allows fans to design and visualize their own 3D tennis arenas. By using text-to-image generation technology, fans can create varied immersive environments, from futuristic landscapes to nature-inspired locales, all with voice prompts. This enhances the virtual reality fan zone concept, offering an exciting gamified experience that redefines how participants visualize and interact with the sport.

Generative AI Poster Challenge

Further elevating the creative aspect of the fan experience, the Generative AI Poster Challenge invites fans to create AI-generated videos based on prompts that include iconic landmarks and tennis themes. Located at the Infosys Fanzone, participants can engage in an immersive LED cube setup where their personalized posters will come alive. This initiative not only promotes creativity but also adheres to responsible AI principles, rewarding participants with tickets and vouchers for the tournament.

These innovative tools are not simply for entertainment; they represent Infosys's commitment to integrating advanced AI technology into the core of sporting events. With features like AI-assisted journalism and enhanced match analysis, fans can access in-depth insights that enrich their experience far beyond the traditional sporting event.

Community Engagement and Social Impact

Moreover, Infosys is stepping up its contribution to society through collaboration with Fête le Mur (FLM), a charitable organization linked with FFT. Together, they aim to develop tech-enabled educational initiatives targeted at underprivileged youth in Paris. Part of the program includes creating tennis-related learning modules on Infosys Springboard, designed to foster digital skills and social impact. Over 60 students will have the privilege to visit Roland-Garros and participate in workshops led by experts from Infosys, combining sports and technology in a meaningful way.

As part of the collaboration, an engaging competition to identify the biggest Rafa Nadal fan will award winners with an extraordinary two-day experience at the Rafa Nadal Academy in Spain, spotlighting the intersection of sports, community, and technology.

Conclusion

Sumit Virmani, Global Chief Marketing Officer of Infosys, expressed his excitement about this collaboration, stating that the technology-driven transformation in sports is creating unique experiences for the community surrounding Roland-Garros. With the implementation of AI-powered insights and personalized commentary, fans are set to experience tennis in real-time, enhancing their engagement through innovative solutions.

Stephane Morel, CEO of FFT, highlighted how their partnership with Infosys pushes the boundaries of fan engagement, emphasizing the importance of innovation in deepening connections with their audience both onsite and globally.

The Roland-Garros 2025 tournament is scheduled from May 25th to June 8th. To find out more about this groundbreaking initiative and the various innovations that will be showcased, visit Infosys at Roland-Garros.