Laplace Darkness Becomes Red Bull's New Virtual Ambassador with Special Campaign

Laplace Darkness Appointed as Red Bull's Virtual Ambassador

On September 1st, Red Bull Japan officially introduced Laplace Darkness, a VTuber from Hololive Production, as their new Virtual Ambassador. This exciting development marks a significant collaboration between the dynamic world of virtual entertainment and the energetic brand of Red Bull.

To celebrate this appointment, a special campaign titled "Red Bull × Laplace Darkness" is set to run from September 1st to September 30th at various retailers, including Don Quijote, Apita, Piago, Yusuto, and Robin Hood.

Special Offers and Promotions

During this campaign, customers who purchase a pack of six 250ml cans of Red Bull Energy Drink will receive a limited-edition collaboration pouch as a gift while supplies last. This adorable pouch, featuring designs inspired by both Red Bull and Laplace Darkness's charming aesthetic, will surely be a hit among fans and collectors alike.

Details of the Giveaway

- Gift: Collaborative pouch (two designs available)
- Eligible Purchase: Red Bull Energy Drink 250ml (6-can pack)
- Eligibility: Gifts are available on a first-come, first-served basis to those who purchase the eligible product.
- Participating Stores: Available nationwide at Don Quijote, Apita, Piago, Yusuto, and Robin Hood, with some exceptions.
- Note: Quantities are limited, and customers are advised to bring both the product and the gift to the register for redemption.

In addition to this giveaway, customers who buy a total of 12 cans or more of any Red Bull product during the campaign can enter a draw for a chance to win an exclusive Laplace Darkness original jacket. To qualify for this prize, customers must show their Majica app at the checkout and follow the specified application procedure.

Prize for the Draw

- Product: Laplace Darkness Original Jacket
- Number of Winners: 40 people
- Eligibility: Customers must present the Majica app and purchase a total of 12 cans of Red Bull products during the campaign period.
- How to Enter: After completing the purchase, customers will receive a thank-you email which will include a link to the campaign application page.
- Important: Winners will be notified via email approximately two months after the campaign ends.

About Laplace Darkness

Laplace Darkness is not just any VTuber; she is the leader of the secret society holoX under Hololive, showcasing her unique personality and charm. With vast intelligence and enormous strength that is mostly sealed away, Laplace has a captivating backstory that engages fans and creates deep connections with her community. The crow that often accompanies her is a testament to her long-standing adventures.

As the Virtual Ambassador for Red Bull, she is expected to participate in various projects aimed at promoting gaming culture and providing exciting experiences for players and the wider community.

Red Bull and Laplace Darkness are eager to energize fans and celebrate this collaboration with immersive content tailored to gamers and enthusiasts alike.

Final Notes

- Campaign Name: Red Bull × Laplace Darkness Collaboration
- Duration: September 1, 2026, to September 30, 2026
- Campaign Website: Red Bull Campaign Page
- Contact: Red Bull Japan Customer Support, Phone: 03-4355-0283, Available weekdays from 9:30 AM to 12:00 PM and 1:00 PM to 5:30 PM (excluding weekends and holidays).

Be sure not to miss out on this thrilling opportunity to engage with both Red Bull and Laplace Darkness as they embark on this energetic partnership together.

About Red Bull Energy Drink

Product Name: Red Bull Energy Drink 250ml
Volume: 250ml
Country of Origin: Switzerland
Availability: Nationwide in convenience stores, supermarkets, drugstores, mass retailers, and online.
Website: Red Bull Japan