Experience the Refreshing Charm of Coolish at Summer Camps with New Sleeping Bag Collaboration

Bringing the Coolish to Life: The Unique 'Coolish Rough' Sleeping Bag

Summer is the time for adventure, especially for outdoor enthusiasts. This year, a fun and refreshing collaboration between Lotte's beloved drinkable ice cream, 'Coolish,' and the renowned camping magazine, 'Hinata,' promises an exciting twist on traditional summer camping. Set to take place from July 25 to August 3, 2025, at the breathtaking Splash Garden Chichibu, the limited-time event, 'Become Coolish', invites campers to immerse themselves in a thoroughly cool experience.

The highlight of this unique campaign is the 'Coolish Rough' sleeping bag, which was inspired by a playful April Fool's Day idea that went viral in 2024. This is not just any sleeping bag; it's designed to make you feel like you're 'Coolish' itself! Participants will now have the chance to actually use this whimsical creation while enjoying a night under the stars.

Experience the 'Become Coolish' Camping Site

At the Splash Garden Chichibu, a popular camping area, you'll find a special collaboration campsite titled 'Drinking Coolish Makes You Feel Good!' Spread over 7,000 tsubo of lush grounds, this site includes bungalows, a dog run, and a day-use hot spring facility. Here, campers can truly embrace the Coolish vibe! The campsite will be decked out in Coolish-themed decor, encouraging guests to take photos and share their experiences on social media.

Mats designed for lounging while sipping Coolish drinks, along with the unique Coolish Rough sleeping bags, will be available, making this space perfect for capturing memorable moments. Make sure to tag your photos with #CoolishRough to join the fun! Of course, traditional Coolish ice cream will also be available for purchase, so after your Coolish experience, you can indulge in your favorite refreshing treat.

A Soothing Bath Experience to Refresh

Adjacent to the campsite features a hot spring facility where visitors can also enjoy a humorous April Fool's joke from 2025 — the 'Coolish Bath Shampoo Set' and entry to the 'Coolish Bath'. Imagine relaxing in a soothing bath after a fun-filled day of outdoor activities. This feature will also be available during the same 10-day event!

Win a Coolish Rough Sleeping Bag!

Excitement grows as there will be a special campaign offering five lucky participants a chance to win their very own Coolish Rough sleeping bag! To enter, simply follow @lotte_coolish, repost the promotional content, or share pictures of yourself enjoying the Coolish Rough at Splash Garden Chichibu, adding #CoolishRough. By doing so, you'll double your chances of winning this whimsical item!

Join the Fun and Share Your Coolish Experience

As part of the campaign to celebrate this collaboration between Coolish and Hinata, a series of entertaining videos titled 'Trying Out Coolish Relatable Stories' will be showcased on Hinata's official channels and social media. This includes humorous takes on everyday experiences related to drinking Coolish — a quirky twist that anyone who enjoys a refreshing drink can relate to!

The Coolish team expresses their dedication to pushing the boundaries of their popular drinkable ice concept, with a motto of 'STAY HUNGRY, STAY COOLISH'. The Coolish Rough sleeping bag embodies the joyful spirit of summer and the refreshing qualities of the Coolish drink, promising that anyone who tries it will make unforgettable memories.

Don't miss out on this unique opportunity to blend your love for camping with the refreshing experience that Coolish delivers! Mark your calendar and prepare for a summer adventure unlike any other!

For More Information:

To learn more about this event or the latest news regarding Coolish, you can follow the official Lotte Coolish account on social media. Visit their website at Lotte Coolish for detailed information about their products and the upcoming summer camping event.