Hokkaido Celebrates Local Agriculture with AKB48
On October 24th, 2026, the popular Hokuren Kururun no Mori will host a special event as part of the "Nippon Cheer National Local Gummy Election 2026". Starting at 1:30 PM, this remarkable gathering will celebrate local agriculture while also promoting the unique flavors of Japan through popular figures, specifically AKB48 members.
The Event Overview
This initiative is a collaboration by the National Agricultural Cooperative Federation (JA ZEN-NO), led by Chairman Yoshifumi Kuwata, aiming to deliver a taste of agricultural products from all 47 prefectures of Japan. The event features prominent AKB48 members, including Momoka Hotei from Hyogo Prefecture and Yui Kawamura from Hokkaido, who will act as brand ambassadors for the Nippon Cheer. They will share messages of support as well as distribute original AKB48-designed stickers, enhancing the festive atmosphere.
The Nippon Cheer brand focuses on promoting local food products from all Japanese prefectures. It aims to send a message of encouragement through delicious locally sourced gummy candies. During the event, attendees can learn about the widely popular Yubari melon gummy from Hokkaido, while participating in exciting activities that represent the local spirit.
Detailed Event Schedule
- - Date: October 24, 2026 (Saturday)
- - Location: Hokuren Kururun no Mori, 377-1 Omagari, Kitahiroshima, Hokkaido 061-1270
- - Time: 1:30 PM to 2:00 PM
- - Main Guests:
- Momoka Hotei (Hyogo Prefectural Representative, Nara)
- Yui Kawamura (Hokkaido Representative, Aomori)
Schedule of Activities
1.
Welcome Address: Introduction and greeting by AKB48 ambassadors.
2.
Event Introduction: Overview of the Nippon Cheer National Local Gummy Election.
3.
Product Introduction: Promotion of Hokkaido’s Yubari melon gummy.
4.
Sticker Distribution: Handing out of exclusive AKB48-designed stickers.
Additional Festivities: JA Kitakurashi Agricultural Products Fair
On the same day, Hokuren Kururun no Mori will also host the
JA Kitakurashi Agricultural Products Fair, running from 10:00 AM to 3:00 PM. This fair will showcase a variety of fresh produce from the JA Kitakurashi youth and women’s divisions. Unique products, including vegetables and new rice varieties, will be available for purchase in limited quantities, emphasizing the freshness and quality of local products.
How to Get Involved
This event not only celebrates local agriculture but also highlights the importance of supporting local farmers and products. For those interested in sampling the delightful Hokuren Kururun no Mori vegetable set, you can explore the options on their online shop:
Also, don’t forget to visit the
JA Town Shop for more locally sourced goodies and to enjoy what Japan’s agriculture has to offer.
This event is not just another day, it’s a celebration of local flavors, community spirit, and the embodiment of Japanese hospitality through food.