Blokees Makes Its Grand Entrance at CCXP Mexico 2025
Blokees' Exciting Debut at CCXP Mexico 2025
On May 30, 2025, Mexico hosted the much-anticipated CCXP Mexico 2025, the most influential pop culture event in Latin America. Among the highlights of the exhibition was the debut of Blokees, a renowned Chinese brand specializing in collectible toys. This event marked a significant milestone in Blokees' localization strategy for the Mexican market, which follows its successful launches in countries like Chile, Peru, Panama, and Brazil.
Unlike any other presentation, Blokees unveiled an impressive range of collectible figurine kits, including Hero8, Hero10, Champion, Legend, and Fantastic. These products are inspired by globally recognized intellectual properties such as EVA, Hatsune Miku, Transformers, Ultraman, Marvel, Naruto, and Saint Seiya, as well as Blokees' proprietary intellectual property, Hero Infinite. The products are specifically designed for anime enthusiasts and toy collectors aged 16 and above, garnering substantial attention and praise at the event.
Feedback from attendees has been overwhelmingly positive, with many highlighting the high fidelity of intellectual property design, ease of assembly, and suitability for play. Blokees boasts a substantial portfolio of over 50 international licenses, signifying the brand's global collaboration and innovation capabilities in product development. This achievement is built upon Blokees' robust research and development system, which has allowed the brand to secure over 500 patents and create a comprehensive array of more than 600 product items.
Apart from focusing on collectible figurines, Blokees also introduced a special showcase area dedicated to Blokees Figures Creator (BFC). This initiative aims to involve fans worldwide in creating unique designs and expressing their ideas through derivatives of Blokees characters. Since mid-2024, Blokees has been showcasing works from BFC at major international shows, including the China Toy Expo, Singapore Comic Con, Nuremberg Toy Fair, and New York Toy Fair. This move to invite creators globally exemplifies Blokees’ strategic vision of community engagement and innovation in toy design.
Blokees' expansion in Southeast Asia, Europe, and North America is a testament to its commitment to zeroing in on the desires of global toy enthusiasts. With its ambitious motto of "every person, every price, and globalization," the brand continues to build connections among gaming lovers worldwide through innovative products and a vibrant community culture. CCXP Mexico 2025 not only highlighted the extraordinary products of Blokees, but it also represented a pivotal moment in the brand's ongoing journey to deliver joy through assembly and creativity.
As the world of collectible toys continues to evolve and adapt, Blokees is well-poised to lead the way with its innovative approaches and diverse offerings, ensuring its place at the forefront of the industry.