#United States #SalesMail #Daphne #video messaging #HeartLegacy

SalesMail Emerges from HeartLegacy Rebranding

In a strategic update, SalesMail, once known as HeartLegacy, has unified its corporate and product branding under the widely recognized name SalesMail. This renaming, effective January 6, 2026, aims to align the company's identity with the evolving market dynamics and customer preferences, ultimately enabling a stronger market leadership position.

Founded as HeartLegacy in 2019, the company sharpened its focus on personalized video messaging designed specifically for sales and building relationships. This pivot attracted substantial adoption, particularly in the senior living sector, where building trust is paramount. SalesMail's innovative approach has also gained traction in various other sectors such as multifamily housing and real estate, where fostering personal connections is essential for retention and conversion.

Utilizing the SalesMail platform, organizations can send authentic video messages, which translate into significant engagement outcomes. These include elevated response rates, reduced no-shows, an increase in scheduled tours and meetings, and ultimately, heightened occupancy rates for clients. The CEO and co-founder, Walt Armentrout, emphasized that this change reflects customer experiences, stating, "SalesMail is the name the market knows. Unifying under a single brand removes unnecessary complexity and allows us to focus on scaling what works."

The rebranding initiative not only integrates different aspects of the corporate structure but also incorporates a fresh visual identity. The updated brand features a modern play button icon that symbolizes momentum and hints at the growing importance of video in the sales landscape. This design highlights the company’s dedication to fostering personal communication, which is vital for nurturing customer relationships over time.

SalesMail has demonstrated remarkable growth, with a doubling of its workforce and achieving a staggering 165% annual recurring revenue growth since 2023. As of today, more than 8,000 clients leverage this platform to differentiate themselves in competitive sectors.

Moreover, SalesMail utilizes advanced, AI-driven functionality termed "Authentic Intelligence.” This feature streamlines workflow, personalizes outreach at a larger scale, and provides clearer insights into engagement metrics and performance metrics, thereby enhancing decision-making processes without sacrificing the human connection essential for personal communication. Armentrout stated, "Our customers want innovation that enhances human interaction, not replaces it," reinforcing the company's intent to maintain its commitment to personalized communication even amidst technological advancements.

Despite the significant changes, existing contracts, pricing structures, and customer support frameworks will remain unchanged. Current users can expect to continue their operations seamlessly, now with the enriched brand experience that comes with the unified SalesMail identity.

To further explore SalesMail's new branding and capabilities, interested parties are encouraged to visit salesmail.com and follow the company on LinkedIn for the latest updates and innovations.

About SalesMail

SalesMail stands as a leading platform for personalized video outreach, assisting teams in establishing meaningful connections with prospects and clients through effective video communication that generates measurable results. Renowned for its ease of use, AI-assisted functionalities, and user-friendly design, SalesMail enhances engagement and customer experience across various sectors, particularly in senior living and multifamily housing.

For detailed insights, visit salesmail.com.