Job Seekers' Needs
2026-02-03 02:11:00

Understanding the Diverse Needs of Job Seekers through Data-Driven Personalized Communication

Seminar on Understanding Job Seekers' Diverse Needs



The seminar titled 'Understanding the Diverse Needs of Job Seekers through Data-Driven Personalized Communication' will be re-streamed on February 19, 2026, from 12:00 PM to 1:00 PM. This is a fantastic opportunity for those who missed the original presentation on November 20, 2025, or wish to revisit the valuable insights shared.

Background of the Seminar


In today’s competitive job market, generic methods such as mass email campaigns and standard advertising are proving inadequate to both attract new job seekers and re-engage dormant ones. Hence, this seminar aims to explore new avenues employers can utilize to foster strong relationships with candidates and achieve better outcomes.

Participants Feedback from the Previous Session:


  • - Attendees recognized additional advantages aside from just responding to candidates.
  • - Insightful case studies were shared regarding effective campaigns that utilized LINE.
  • - Current PORTERS users found it beneficial for better understanding potential API integrations.
  • - Clarity on essential elements to bolster CX strategies in the recruitment industry was provided.
  • - New methods were introduced for integrating LINE to enhance communication with job seekers.

Seminar Overview


As candidate expectations broaden, it has become increasingly challenging for staffing agencies to rely solely on traditional advertising or one-size-fits-all email distributions. So, how can staffing industries establish better relationships with each unique job seeker to yield improved results? This seminar will discuss approaches for implementing personalized communication strategies driven by data. Participants will learn about the importance of utilizing multiple channels, rather than relying on a single tool, to understand diverse demands and effectively improve both acquisition and re-engagement KPIs. Additionally, concrete strategies for maximizing registrant numbers will be shared, supported by pertinent case studies.

Ideal Participants


This seminar is well-suited for:
  • - Business owners in the staffing industry struggling to convert increased advertising expenses into substantial new registrations or applications.
  • - Individuals who feel their approach to job seekers through mass emails or web ads has become monotonous.
  • - Those interested in effectively re-engaging dormant job seekers who have previously registered but become inactive.
  • - Employers wanting to enhance the candidate experience (CX) for individuals, with a goal of improving overall engagement and registration rates.

Speaker Introduction


Koji Nishimori, CEO of PORTERS Co., Ltd., will be accompanied by Noriyuki Fujita, VP of Marketing at KUUZEN, bringing a wealth of experience from his previous roles in prominent digital marketing firms. Their insights into the ever-evolving staffing industry landscape are invaluable.

Final Details


  • - Seminar Title: Understanding the Diverse Needs of Job Seekers through Data-Driven Personalized Communication
  • - Date and Time: February 19, 2026, from 12:00 PM - 1:00 PM
  • - Cost: Free
  • - Viewing Platform: Zoom
  • - Target Audience: Executives and representatives from recruitment agencies.

Find out more and register today to ensure you and your team stay ahead in this dynamic market. For more information about PORTERS, please visit the: PORTERS Official Website


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Topics Business Technology)

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