Explore Industries Launches First ExploreBase in California to Boost Dealer Growth
Explore Industries, the renowned global leader in fiberglass swimming pool manufacturing, has officially launched its first West Coast ExploreBase located in Bakersfield, California, on September 1, 2026. This strategic initiative is a pivotal move to enhance regional dealer support and streamline operational logistics for many West Coast locations. The ExploreBase represents a large investment specifically aimed at fostering growth in Explore Industries' dealer network throughout the western United States.
Situated on 2 acres with an impressive 90,000 square feet of operational space, the ExploreBase is strategically designed to handle substantial regional inventory and respond swiftly to dealer demands. By placing inventory closer to key markets such as California, Nevada, Arizona, Oregon, and Washington, dealers can reap the benefits of reduced transportation costs, improved product availability, and shorter timelines for installations aimed at homeowners in these regions.
This facility will initially focus on Explore Industries' most in-demand rectangular fiberglass pool models, which account for approximately 70 percent of the company’s pool sales. This focus aligns perfectly with the preferences of homeowners on the West Coast, ensuring that dealers can meet consumer demands with agility and efficiency.
In addition to serving as an inventory and logistics hub, the ExploreBase will provide a designated space for dealer training, reinforcing the company’s dedication to operational excellence and dealer success. Leading the California operation is Aaron Altamirano, a seasoned professional with significant experience in the industry. Under his stewardship, he will manage vital functions such as regional sales support, logistics, inventory management, and dealer services, thereby positioning West Coast dealers to thrive through dedicated local resources.
Mike Kennedy, Chief Sales Officer of Explore Industries, praised Altamirano's leadership skills, emphasizing the importance of building responsive and reliable relationships with dealers. Kennedy noted, 'Aaron is exceptional in understanding that great dealer relationships are built through responsiveness, reliability, and partnership.”
The ExploreBase concept was initiated to create centers focused on providing critical operational resources nearer to the dealers. Each ExploreBase aims to deliver localized inventory, logistics coordination, customer service, dealer training, and regional support, thereby enhancing Explore Industries’ ability to serve its dealers more effectively.
According to David Pain, Global CEO of Explore Industries, the opening of the California ExploreBase is not merely the addition of a new facility but rather a substantial investment aimed at strengthening support systems for the West Coast dealer network. Pain underscored the intention to provide resources that will enable dealers to grow their businesses effectively, stating, 'By bringing products closer to market, we are reducing transportation costs and enhancing availability, ensuring dealers can complete projects in a more efficient manner.’
As the demand for fiberglass swimming pools continues to rise, the establishment of ExploreBase California will empower Explore Industries and its dealer network to seize market opportunities more swiftly, enhance inventory availability, and improve overall operational efficiency and support.
Founded in 2000, Explore Industries has established itself as a key player in the fiberglass pool manufacturing industry, boasting over 150,000 installations across more than 23 countries. The company's commitment to innovation, quality, and dealer support is evident through its family of brands, which include Leisure Pools, Imagine Pools, Aviva Pools, EvoPools, and Integra Pool Covers. The ongoing investments in regional infrastructure, manufacturing, and dealer relationships highlight Explore Industries' mission to shape the future of the fiberglass pool sector globally.
Situated on 2 acres with an impressive 90,000 square feet of operational space, the ExploreBase is strategically designed to handle substantial regional inventory and respond swiftly to dealer demands. By placing inventory closer to key markets such as California, Nevada, Arizona, Oregon, and Washington, dealers can reap the benefits of reduced transportation costs, improved product availability, and shorter timelines for installations aimed at homeowners in these regions.
This facility will initially focus on Explore Industries' most in-demand rectangular fiberglass pool models, which account for approximately 70 percent of the company’s pool sales. This focus aligns perfectly with the preferences of homeowners on the West Coast, ensuring that dealers can meet consumer demands with agility and efficiency.
In addition to serving as an inventory and logistics hub, the ExploreBase will provide a designated space for dealer training, reinforcing the company’s dedication to operational excellence and dealer success. Leading the California operation is Aaron Altamirano, a seasoned professional with significant experience in the industry. Under his stewardship, he will manage vital functions such as regional sales support, logistics, inventory management, and dealer services, thereby positioning West Coast dealers to thrive through dedicated local resources.
Mike Kennedy, Chief Sales Officer of Explore Industries, praised Altamirano's leadership skills, emphasizing the importance of building responsive and reliable relationships with dealers. Kennedy noted, 'Aaron is exceptional in understanding that great dealer relationships are built through responsiveness, reliability, and partnership.”
The ExploreBase concept was initiated to create centers focused on providing critical operational resources nearer to the dealers. Each ExploreBase aims to deliver localized inventory, logistics coordination, customer service, dealer training, and regional support, thereby enhancing Explore Industries’ ability to serve its dealers more effectively.
According to David Pain, Global CEO of Explore Industries, the opening of the California ExploreBase is not merely the addition of a new facility but rather a substantial investment aimed at strengthening support systems for the West Coast dealer network. Pain underscored the intention to provide resources that will enable dealers to grow their businesses effectively, stating, 'By bringing products closer to market, we are reducing transportation costs and enhancing availability, ensuring dealers can complete projects in a more efficient manner.’
As the demand for fiberglass swimming pools continues to rise, the establishment of ExploreBase California will empower Explore Industries and its dealer network to seize market opportunities more swiftly, enhance inventory availability, and improve overall operational efficiency and support.
Founded in 2000, Explore Industries has established itself as a key player in the fiberglass pool manufacturing industry, boasting over 150,000 installations across more than 23 countries. The company's commitment to innovation, quality, and dealer support is evident through its family of brands, which include Leisure Pools, Imagine Pools, Aviva Pools, EvoPools, and Integra Pool Covers. The ongoing investments in regional infrastructure, manufacturing, and dealer relationships highlight Explore Industries' mission to shape the future of the fiberglass pool sector globally.
Topics Consumer Products & Retail）
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