#Japan #Tokyo #Sports Nutrition #DNS #Protein Smooth Soy

DNS Launches Protein Smooth Soy

On May 13, 2025, DNS, a leading sports supplement brand by Daiichi Sankyo Healthcare, unveiled a revolutionary product: Protein Smooth Soy. This plant-based protein is specifically formulated for those who strive to tone their bodies while managing their weight—ideal for athletes, general fitness enthusiasts, and anyone who prefers plant-based nutrition.

Enhanced Taste and Texture

The Protein Smooth Soy is designed to be extremely drinkable, addressing common criticisms associated with soy protein, such as graininess and bitterness. Thanks to DNS’s innovative new ingredient, Smooth Soy, the product offers a significantly improved flavor profile and a pleasant aftertaste. Athletes and health-conscious individuals can now enjoy a protein shake without the usual textures that come with traditional soy proteins.

Moreover, this product features a natural sweetness, derived from plant-based sources, that isn't overpowering, and it incorporates technology to minimize foaming, making it easy to consume daily without any hassle.

Key Product Features:

• - High Protein Content: Each serving (26g) provides an impressive 16g of protein, and using a full scoop (34g) increases this to 21g.
• - Unmatched Flavor Experience: No froth, no grittiness. Users can enjoy it stress-free.
• - Flavor Varieties: Offered in Chocolate and Plain, catering to diverse tastes.
• - Natural Sweeteners: Achieves a gentle sweetness without cloying notes.
• - Certified Safe: Achieves recognition from the world’s leading anti-doping program, Informed Choice.

Development of the Product

While whey protein has dominated the protein market for years, soy protein has gained traction since 2015, especially among women focused on wellness and weight management. This trend accelerated during the COVID-19 pandemic and continues to grow steadily. In response to customer feedback, DNS spent five years developing this unique soy protein solution, aimed at providing a valuable option for those dedicated to fitness and a plant-based lifestyle.

About the DNS Brand

With over 20 years in the industry, DNS is renowned for its scientifically formulated protein powders, drinks, and supplements, all based on state-of-the-art sports nutrition principles. The brand has garnered loyalty from numerous top athletes and is now available through a wide array of sales channels including sports retail and e-commerce.

DNS prides itself on integrating the latest nutritional research into its product development while maintaining a strong emphasis on taste and user-friendliness. This dedication has earned the brand a reputation for offering delicious protein options that effectively enhance performance. Additionally, DNS is the first domestic manufacturer to implement the INFORMED CHOICE anti-doping certification program, underlining their commitment to quality and safety.

For more information, visit the DNS Brand Site.

About Daiichi Sankyo Healthcare

Daiichi Sankyo Healthcare operates under the philosophy of responding to diverse healthcare needs by providing over-the-counter medications. Beyond OTC medicines, the company is expanding its activities into functional skincare, oral care, and foods, with a corporate slogan that encourages a “Fit for You” mantra aimed at fostering healthier lifestyles.

Through these initiatives, Daiichi Sankyo promotes the concept of self-care, empowering individuals to better manage their health and contribute to a society where everyone can pursue beauty and well-being.