#China #Hisense #Qingdao #FIFA World Cup #Smart Appliances

Transforming Homes for a New Era of Excitement

As the world gears up for the FIFA World Cup 2026™, Hisense, a prominent global brand in consumer electronics and home appliances, is committed to enhancing family experiences beyond the screen. By introducing a range of innovative home appliances, Hisense aims to create smarter and more connected home environments for families to enjoy the thrill of the tournament together.

Hisense's vision, encapsulated by the motto "Innovations for a Brighter Life," revolves around a suite of products known as the Hisense Suite. This concept represents a cohesive ecosystem that integrates various smart devices designed to enhance everyday experiences. More than just a collection of intelligent products, the Hisense Suite offers a fresh approach to household management by considering how families cook, unwind, and spend meaningful time together. Through artificial intelligence connectivity, it fosters a seamless integration of functionalities, making life more convenient.

The Heart of the Home: PureFlat Smart Series

At the core of this innovative concept is the PureFlat Smart Series refrigerator, crafted for the dynamic kitchen environment of today. With its expansive smart display and integrated connectivity, it allows families to keep track of food inventory, plan meals, and explore recipes while engaging in the exciting build-up to match days. Its built-in ice and water dispenser ensures that chilled refreshments are always at hand, making it an essential feature for families and soccer enthusiasts hosting gatherings to celebrate game nights.

Whether it’s sharing daily meals or welcoming friends for a sporting evening, the refrigerator stands as a focal point of comfort and interaction in the household. Hisense's commitment to refreshing and intelligent living resonates through its advertising campaign for the FIFA World Cup 2026™, branded as "Hisense Refrigerators: Smart Cooling for a Fresh Life," intertwining the excitement of soccer with everyday family experiences.

Creating Comfort: Hisense Air Master

Another cornerstone of creating a cozy home atmosphere is the Hisense Air Master air conditioning system. Engineered to provide a cleaner and healthier comfort, it merges smart climate control with advanced air purification technologies, including the Smart Eye Pro feature. By maintaining optimal indoor conditions year-round, it allows families to relax, rejuvenate, and enjoy quality time together in greater comfort.

As families gather to celebrate the most exhilarating football moments, Hisense continues to innovate, extending its reach beyond screens to transform daily living through integrated experiences that make each moment spent at home more enjoyable.

About Hisense

Founded in 1969, Hisense has emerged as a globally recognized leader in home appliances and consumer electronics, operating in over 160 countries while specializing in the provision of high-quality multimedia products, home appliances, and smart IT solutions. According to Omdia, Hisense ranks first worldwide in the segment for televisions 100 inches and larger (Q1 2023 - Q1 2026). A pioneer in RGB MiniLED technology, Hisense remains at the forefront of next-generation innovations in this area. As the official sponsor of the FIFA World Cup 2026™, Hisense engages in global sports partnerships that connect with audiences around the world.