Segway Powersports Expands Off-Roading Experience at EICMA 2025
Segway, a recognized leader in micro-mobility and powersports, made waves at the EICMA 2025, held at Fiera Milano, showcasing its latest lineup designed to redefine the off-roading experience. The event, held from November 4 to 9, served as a platform for Segway to unveil groundbreaking innovations that emphasize intelligence, connectivity, and fun.
Introducing the iFun System
Central to Segway's showcase was the introduction of the iFun system, a revolutionary platform that enhances every off-road adventure by integrating smart technology and social connectivity. This innovative system transforms ordinary rides into shared adventures, fostering a sense of community amongst riders. Key features of the iFun system include:
- - Smart Video Recognition: Automatically captures and compiles the best moments of your ride from multiple angles, creating highlight reels that are easily shareable.
- - Team Voice Intercom: Enables real-time communication amongst riders, ensuring seamless coordination during group adventures.
- - Smart Navigation and Data Sync: Tracks locations, trail routes, and statistics, allowing riders to access their riding history anytime.
- - Cloud Connectivity: Promotes interaction among riders, facilitating sharing and syncing of experiences within the community.
Next-Generation Vehicles
At EICMA 2025, Segway unveiled its next-generation vehicle lineup, amplifying the excitement and capability of off-road riding. Highlights include:
- - Super Villain SX20T 4: This powerhouse features more than 250 HP, a redesigned power system that delivers a 6% output boost, and a spacious four-seat layout designed for family and friends. Coupled with a race-grade suspension and 35-inch off-road tires, this vehicle promises unmatched performance on any terrain.
- - UT10 Pro HVAC: This versatile UTV merges high performance with daily utility, featuring an upgraded powertrain with electronic shifting and improved maneuverability. Its fully enclosed cabin provides climate control for year-round comfort, making it suitable for both work and leisure.
- - AT10 W Mud: Engineered for extreme environments, this vehicle boasts a 1-meter water fording depth and 97 HP power, perfect for muddy trails. Its 58-inch wide body enhances stability and control, ensuring an exhilarating ride.
A Vision for the Future
Segway Powersports aims to consistently challenge boundaries, evolving with the lifestyle needs of riders. The brand embraces a spirit of adventure, epitomized by their motto, "Fear No Place." Looking toward the future, Segway plans to continue driving innovation in off-road mobility, pushing the limits of technology while focusing on enhancing rider experience. This includes developing vehicles that cater to various terrains while integrating intelligent systems that promote connectivity and fun.
Visitors to EICMA 2025 can experience Segway's innovations first-hand at Booth A74, Hall 18, where the brand welcomes adventure enthusiasts to witness the next generation of off-road vehicles.
About Segway
Since its inception in 1999 with the launch of the Personal Transporter, Segway has fundamentally transformed the landscape of micro-mobility, sparking global interest in personal transportation's future. Segway's mission is centered on simplifying mobility, enhancing efficiency, and enriching daily life experiences. Over the decades, the company has set new standards in short-distance transport and robotics, adapting its products to meet the evolving needs of consumers. Today, Segway's innovations extend beyond scooters to encompass a wide range of vehicles and personal robots, leading the charge into a new era of mobility solutions.