Gratitude Cards at EcoTech
2025-10-05 23:37:22

EcoTech Implements Gratitude Cards to Foster Corporate Culture and Employee Engagement

Strengthening Corporate Culture at EcoTech with GRATICA



In a world where corporate dynamics are evolving rapidly, EcoTech, based in Yokohama, Japan, realizes the importance of cultivating a unified company culture amidst dispersed working styles. To support this vision, the company has adopted a cloud-based gratitude card system known as "GRATICA." This initiative aims to foster connections and promote an environment where employees actively express appreciation for one another.

Background and Challenges


With over 20 years of experience in floor coating services for residential and commercial properties, EcoTech faces unique challenges in maintaining employee relations. The nature of their work is often decentralized, leading to difficulties in nurturing a sense of oneness among staff. Additionally, everyday acts of gratitude and contribution often go unnoticed, as they can be overshadowed in the company’s social media channels.

Realizing the need for improvement, EcoTech set out to find a solution that could help overcome these hurdles by making gratitude more visible and accessible.

Reasons for Implementing GRATICA


  • - Documentation of Gratitude Interactions: One of GRATICA's key features is its ability to separate and record expressions of thankfulness, ensuring that these messages do not get lost over time.
  • - User-Friendly Interface: The intuitive design of GRATICA makes it easy for employees to integrate this tool into their daily work routines.
  • - Incentive Compatibility: The point system linked to Gratitude Cards allows the company to connect this initiative with employee benefits and incentives.

After evaluating these strengths, EcoTech decided to implement GRATICA as part of its employee engagement strategy.

Results After Implementation


Since the launch of GRATICA, the company has witnessed a significant uptick in gratitude exchanges among employees. Here are some notable results:
  • - Increase in Employee Initiative: Employees who previously rarely sent thank-you notes have become more proactive in expressing appreciation, leading to a more supportive work environment.
  • - Activation of Cross-Departmental Communication: Messages of gratitude have begun to flow across different teams and roles, enhancing mutual understanding and collaboration among staff.
  • - Visibility of Humble Contributions: Everyday contributions that often go unrecognized, such as maintenance tasks like toilet cleaning, are now acknowledged, creating a culture of appreciation.
  • - Tangible Impact on Workplace Morale: Employees can now convert their earned points from gratitude cards into company supplies, reinforcing the idea that their actions positively influence the workplace.

Overall, the integration of GRATICA has contributed significantly to improved employee agency and psychological safety within EcoTech.

Testimonials


Daisuke Ito, CEO of EcoTech, shared his insights on the company's vision: "Our mission is to cultivate a sustainable workplace where appreciation remains integral, enabling individuals to enjoy their work experience. The implementation of GRATICA has made gratitude more visible, fostering a culture of nurturing and encouraging open communication each day."

Additionally, Takayuki Suda from the Corporate Sales Department stated, "By visualizing gratitude, we shed light on contributions that might otherwise go unnoticed. The ability to utilize points for office supplies has reinforced our employees' sense of participation in creating a positive workplace. We hope to develop a more engaging system in collaboration with our internal committees."

Looking Ahead


As EcoTech continues its journey with GRATICA, the company aims to enhance its community-building efforts, leveraging the gratitude platform to address various social challenges and stimulate regional development. The focus remains on nurturing a collaborative culture where support and appreciation are at the forefront of operations.

For more information on how to implement cloud-based gratitude cards or to explore a case study, you can visit GRATICA's product site or read more about EcoTech's employee-focused culture through OKWAVE media.

Contact Information: For inquiries about this initiative, please reach out to eco-tech's business promotion group at [email protected].

At EcoTech, we remain committed to building a community based on mutual support and addressing societal challenges through innovative services.


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Topics People & Culture)

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