#Japan #Tokyo #Japanese Sake #Appare #Kakuyasu

Introduction

In December, Kakuyasu, a subsidiary of Hitomairu, proudly introduces a limited edition sake called "Appare". This special brew is crafted by female toji (sake brewers) in collaboration with Yahiko Brewery as part of the "READY! LADY! READY!" project, organized by Niigata Sake Association. With a focus on promoting female participation in the sake-making process, this initiative reflects a broader commitment to diversity and cultural sustainability within the sake industry.

Background of the Collaboration

Kakuyasu's support for the "READY! LADY! READY!" project is rooted in its dedication to sustainability and the perpetuation of culinary cultures. The sake industry has only about 40 women toji, which shows that there’s room for growth and inclusion. Women-led sake production symbolizes a step toward diversity and sustainability in Japanese culture, resonating strongly with Kakuyasu's core values. Yahiko Brewery exemplifies this with its remarkable concept of exclusively female-led sake-making.

Additionally, Yahiko Brewery is renowned for having certified master toji among its ranks, recognized as a hallmark of prestige and skill. The fusion of this expertise with the contributions of female brewers creates a powerful narrative that drives this project. Kakuyasu views this collaboration as a way to connect communities through the appreciation of sake.

Project Details

The entire process from rice planting to brewing was conducted collaboratively between participating companies, Yahiko Brewery, and Niigata Sake Association. The result of this teamwork is "Appare", a premium junmai ginjo sake crafted using Iyahiko rice (special cultivation Koshihikari) blended with Yahiko's highly-regarded "Yahiko Gokujunmai". This sake boasts a clear, transparent quality paired with fruity aromas and a prominent yet delicate finish that complements a variety of dishes.

Product Details for 'Appare'

• - Quality: Junmai Sake
• - Composition: A blend of junmai ginjo made from Iyahiko rice and Yahiko's "Yahiko Gokujunmai"
• - Flavor Profile: Transparent base from Iyahiko rice with a balanced fruity aroma and refined aftertaste
• - Ingredients: Iyahiko rice (special cultivation Koshihikari), locally sourced Koshiibuki
• - Price: ¥2,000 (excluding tax)
• - Availability: Limited to 2,000 bottles, sold at Kakuyasu stores and via nationwide delivery starting December 25, 2023, through Kakuyasu Net Shopping.

Continued Commitment

Kakuyasu remains committed to sustaining the cultural legacy of sake and expanding opportunities for diverse contributors, especially female toji. The company aims to deepen collaborations with local breweries while enhancing urban consumers' experiences with regional sake. Kakuyasu envisions a future where everyone can enjoy and appreciate the cultural value and diversity of Japanese sake.

About 'READY! LADY! READY!'

This initiative promotes women's involvement in sake brewing through collaborative efforts among various companies and sake breweries. By allowing participants to experience everything from rice cultivation to brewing, original products that meet contemporary demands are developed, making it accessible for sake beginners as well.

For more information about the initiative and partners:

• - Yahiko Brewery Official Site
• - Niigata Sake Association

By embracing and promoting the involvement of women in the sake industry, Kakuyasu not only champions equality but also enriches the overall experience and culture surrounding sake in Japan.