Fukagawa Kiyosumi Shirakawa Cooperative Association's New Era
The bustling shopping street known as Fukagawa Shiryo-kan Street is set to undergo a significant transformation. As of July 2026, the name will officially change to the "Fukagawa Kiyosumi Shirakawa Cooperative Association." This renaming marks a vital milestone for the cooperative, which has been deeply rooted in the community since its establishment in 1948. This initiative aims to better disseminate the evolving allure of the Kiyosumi Shirakawa area, which has garnered attention from local and international visitors alike.
In conjunction with the name change, a new vision titled "A City Connecting People and Art" will be introduced as a guiding principle for the community. Furthermore, a public contest will be held to design a new logo, inviting participation from businesses, local residents, and art enthusiasts within the Kiyosumi Shirakawa area.
Background of the Name Change
Since its inception in 1948 as the "Kuyakusho Dori Merchants Association," the cooperative has consistently adapted to the changing dynamics of the Kiyosumi Shirakawa shopping street. With an increase in visitors to the area in recent years, a rich cultural flow has emerged. The opening of Kiyosumi Shirakawa Station has heightened the street's visibility and popularity, prompting the decision to change its name.
Significance of the New Name
The new name signifies the historical essence of "Fukagawa" while embracing the present reality of the cherished "Kiyosumi Shirakawa" neighborhood. The term "Kyōei" embodies the aspiration for co-prosperity among local businesses, residents, and visitors alike; a reflection of collaboration and shared growth within the community.
The street serves as more than just a shopping and dining destination; it supports daily life for residents and imparts a unique sense of community to visitors. The Fukagawa Kiyosumi Shirakawa Cooperative Association aims to foster connections among its members, local inhabitants, tourists, and cultural contributors, ultimately creating an inviting and vibrant atmosphere that characterizes Kiyosumi Shirakawa.
A Community Rich in Tradition and Art
Kiyosumi Shirakawa is recognized for its warm community ties alongside the burgeoning cultural scene driven by art galleries, the Tokyo Metropolitan Museum of Contemporary Art, and a plethora of unique shops. This seamless blend of traditional influences and contemporary art is what encapsulates the spirit of Kiyosumi Shirakawa.
The Fukagawa Kiyosumi Shirakawa Cooperative Association intends to position itself as a beacon, continuing to cultivate ties through shopping events, community outreach, and collaborative efforts that highlight the distinct charm of the area.
Logo Contest Details
In line with the rebranding, the association is now accepting submissions for a new logo. The design should reflect deep historical roots, evoke community warmth, and capture the essence of the ongoing artistic and cultural evolution of Kiyosumi Shirakawa.
The winning logo will be utilized across various promotional materials including signage, business cards, envelopes, flags, public event promotions, websites, social media, and resources for member stores.
Contest Details:
- - Theme: A City Connecting People and Art
- - Compensation: 100,000 JPY (including tax)
- - Submission Period: Please refer to the special contest page for details.
- - Logo Contest Page: Kiyosumi Shirakawa Logo Contest
Support for Local Members and Participants
With the change of name being a turning point, the Fukagawa Kiyosumi Shirakawa Cooperative Association welcomes new businesses, individual entrepreneurs, and associations within the Kiyosumi Shirakawa area. Participants can include eateries, retail shops, galleries, service providers, creators, and anyone interested in boosting the street's appeal.
Joining the cooperative allows for participation in street events, sharing information through community outreach, and enhancing connections with local organizations, all in the pursuit of making Kiyosumi Shirakawa a delightful place for residents, workers, and visitors alike.
For inquiries regarding membership conditions, please contact:
Message from the Chairman
The recent name change to “Fukagawa Kiyosumi Shirakawa Cooperative Association” reflects the community's enduring legacy. Supported by residents since its establishment, the association has evolved to become one of the prominent shopping districts in the Koto Ward.
Kiyosumi Shirakawa is characterized by its tranquil ambiance, unique local shops, and cultural facilities like the Tokyo Metropolitan Museum of Contemporary Art, ensuring both residents and visitors have a pleasurable experience.
We invite everyone to participate in the logo contest, aiming to create a symbol that resonates with the street's charm. Together, we can continue spreading the vibrant essence of Kiyosumi Shirakawa.
Moving forward, the Fukagawa Kiyosumi Shirakawa Cooperative Association looks to embrace the fusion of old traditions and modern culture, further emphasizing the distinctive allure of this beloved neighborhood.