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Takarazuka Moon Express Campaign with JR Central: A Magical Journey

The collaboration between Central Japan Railway Company (JR Central) and the Takarazuka Revue's Moon Troupe is set to bring a unique travel experience for fans of musical theater. Starting from January 28, 2026, this limited-time campaign offers an array of exciting events and exclusive content that promises to elevate your journey along the Tokaido Shinkansen.

Campaign Overview

The campaign is titled Takarazuka Moon Express Campaign: A Journey Guided by the Moon and it will run until July 19, 2026. The campaign will feature exclusive onboard content accessible only from Tokaido Shinkansen trains and plenty of promotional opportunities to win tickets to two major performances: RYOFU and Crystal Palace. The campaign tour guides will be the captivating stars of the Moon Troupe, Ayami Sera and Manon Hanahime, who will personally guide attendees through this unique experience.

Special Onboard Content

One of the highlights of the campaign is the special content available exclusively on the Tokaido Shinkansen. Starting from January 28, you'll have access to limited-time talks hosted by campaign navigators as well as video content featuring top stars from the Moon Troupe, including renowned leading actress An Houzuki. Specific airing dates for this content will be announced closer to the campaign start date.

Exclusive Prize Giveaways

Participants in the campaign will also be eligible for exciting giveaways:
1. Phase 1 (January 28 – April 14, 2026): Receive a randomly selected original smartphone wallpaper and a Moon Troupe star-themed AR photo.
2. Phase 2 (April 15 – June 1, 2026): Engage with new limited content and also have the chance to win tickets for performances.
3. Phase 3 (June 2 – July 19, 2026): Enjoy new content from stars and enter to win signed memorabilia.
To enrich these experiences, travelers must participate while aboard the trains and also watch the shows in person at the Takarazuka Grand Theater and the Tokyo Takarazuka Theater. Each participant will be allowed only one entry per day during the respective phases.

Original Merchandise Offers

In addition to all the fun activities, attendees who ride the Tokaido Shinkansen and attend the performances will receive exclusive Takarazuka-themed merchandise. This offer will be available at the Takarazuka Grand Theater from April 4 to May 17, 2026, and at the Tokyo Takarazuka Theater from June 6 to July 19, 2026. Only the first 100 attendees per day will receive this special gift, so early arrivals are encouraged!

Unique Train Experience: Takarazuka Moon Express

In honor of this campaign, a special train dedicated to the Takarazuka Revue will be operated on select dates:

• - May 16, 2026: A train from Tokyo to Shin-Osaka, with tickets accompanying a performance at the Takarazuka Grand Theater.
• - June 20, 2026: A return train from Shin-Osaka to Tokyo, featuring a performance at the Tokyo Takarazuka Theater.

The train will be adorned in a Takarazuka Moon Express theme, creating an enchanting atmosphere even before you reach the theater!

Additional Campaign Features

To further engage fans, JR Central Tours will offer theater ticket bundles that include premium seats for both Takarazuka Grand Theater and Tokyo Takarazuka Theater performances. Expect to see vibrant digital signage at major train stations to promote this campaign, along with special posters at Shin-Osaka Station.

As the campaign date approaches, more details will be shared on the JR Central campaign site and their official social media accounts. Don't miss out on this unique opportunity to experience the world of Takarazuka like never before!

Important Notes

• - For more information on the campaign, visit the official JR Central 'Oshi Tabi' site or their X account @oshitabi_update.
• - Details about the Takarazuka Revue performances can be found on their official website.
• - The provided images are for visual purposes only and rights must be acknowledged if used.
• - Please note that the campaign could change or be canceled, and fees may apply for ticket refunds if that occurs.