Gold Star's Ice Cream Products Shine on TBS's Koshin no Brunch

Gold Star's Sweet Triumph on TBS

On August 16, Gold Star, a subsidiary of Jelly Beans Group based in Tokyo, got significant recognition on TBS's popular show "Koshin no Brunch." The episode featured a segment dedicated to the "Top 10 Trendy Ice Creams for Summer 2025," where Gold Star's remarkable products secured two spots in the ranking.

Ranking Highlights

The spotlight was on Gold Star's "Creamy Yogurt Ball," which impressively claimed the 3rd place, while the "Devil Choco Bingsu" followed closely at 7th place. Both products are already available at convenience stores and supermarkets, showcasing their popularity among ice cream enthusiasts.

Devil Choco Bingsu: A Chilling Delight

The tasty "Devil Choco Bingsu," known for its devilishly delicious taste, was introduced by ice cream expert Mr. Fukutome. This intriguing ice dessert combines rich chocolate mousse, chocolate snow, and a refreshing mint chocolate layer, creating a unique multi-textured experience that delighted guests.

Guests like Natsuko Yokosawa and Koji Yamamoto from Time Machine 3 praised the ice cream, expressing, "It feels like we're enjoying this at a real dessert shop!" This feedback highlights the product's appeal and quality, making it a must-try.

Creamy Yogurt Ball: A New Sensation

Meanwhile, the "Creamy Yogurt Ball" overcame fierce competition to secure the 3rd position. This innovative treat features a yogurt ice base topped with crispy chocolate puffs. Mizuki Inoue from KEY TO LIT described it as a completely new taste, while Kaito Mukai from Panther raved, "The yogurt flavor is refreshing, and the sweetness of the chocolate puffs is just perfect! It’s incredibly delicious!"

Live Experience at Akasaka Sacas

In addition to the TV feature, between August 16 and August 24, Gold Star is showcasing its offerings at a food truck in Akasaka Sacas. If you're in the area, this is an excellent opportunity to sample these award-winning ice creams firsthand.

Demand for More

Gold Star has received numerous requests from partners wanting to stock the "Creamy Yogurt Ball" as a regular item. In response, the company is working on increasing production to meet this growing demand.

Exciting Social Media Campaign

Currently, Gold Star is running a social media campaign across platforms. By following the official Instagram account @creamyyogurtball or X account @yogurt_ball and liking their posts, participants stand a chance to win one of 100 prizes that includes 2 packs each of "Creamy Yogurt Ball" and "Acai Yogurt Ball."

Moreover, individuals who share eye-catching photos or videos tagged with #クリーミーヨーグルトボール and #クリーミーヨーグルトボールアイス will be entered into a draw for a chance to win a luxurious set comprising 10 items of each flavor for 30 lucky winners. The deadline for entries is August 24.

Gold Star continues to innovate and captivate the ice cream market with its delightful offerings, and this recognition on TBS is just the beginning of their sweet journey ahead.