#USA #Atlanta #HoneyBaked #Kylie Kelce #Traditions

Kylie Kelce Takes the Helm as Brand Ambassador for HoneyBaked in 2026

The Honey Baked Ham Company has recently announced the appointment of Kylie Kelce as its brand ambassador for the 2026 holiday season. Known for her podcast, "Not Gonna Lie with Kylie Kelce," and as a mother of four, Kelce embodies the spirit of family and tradition, making her a perfect fit for this role. The campaign, titled "Traditions That Bring Us Home," is designed to celebrate the cherished holiday customs that families uphold, adapt, and pass down from generation to generation.

The campaign runs across various media platforms, including television, digital, and social media, ensuring that the message of family, food, and togetherness reaches a wide audience. HoneyBaked has long been a staple at festive occasions, and this year’s initiative highlights how food can create lasting memories and strengthen family bonds.

Kylie Kelce has a personal connection to the brand; HoneyBaked Ham has graced her family's holiday dinners for many years. The cherished Bone-In Ham and beloved Cinnamon Apples—favorites of her late grandmother—have made their way to the dining table, showcasing the importance of family recipes. Kelce expressed, "HoneyBaked has been part of my family's holiday traditions for years, so creating this campaign with a brand I genuinely love was really special."

Through her ambassadorship, Kelce aims to share her real-life perspectives on family and food with the audience. She illustrates how younger generations maintain age-old traditions while forging new ones that resonate with their unique family dynamics today. Maegan Markee, the Chief Commercial Officer at The Honey Baked Ham Company, stated, "Kylie’s authentic connection to our brand and her relatable approach to hosting and gathering aligns perfectly with our vision for this campaign."

The campaign also marks a new chapter for HoneyBaked, focusing on a broader transformation that acknowledges its long-standing heritage while connecting with a younger customer base. Chef Tim Ziga, the Culinary Director, emphasized that the essence of the holiday season lies in gathering around the table with loved ones, rather than spending all day in the kitchen. He recognizes that HoneyBaked's offerings make it easier for families to enjoy quality meals together.

HoneyBaked's holiday menu is set to feature its signature Honey Baked Ham®, which is smoked for up to 24 hours and beautifully glazed. A variety of heat-and-serve sides and desserts will also be available for those looking to simplify their holiday preparations. Customers can easily plan ahead by ordering online at HoneyBaked.com and scheduling in-store pickups closer to Thanksgiving.

In conclusion, Kylie Kelce’s new role as HoneyBaked's brand ambassador will undoubtedly enhance the brand's presence this holiday season. The campaign serves as a reminder that family traditions are made richer with the comforting food from HoneyBaked, bringing generations together over shared meals.

For more information and to explore HoneyBaked’s offerings, visit HoneyBaked.com. Stay connected through their social media channels for the latest updates.

About Honey Baked Ham Company

For over 65 years, The Honey Baked Ham Company has been a favorite among families across the nation. Established by Harry J. Hoenselaar in Detroit, Michigan, the first HoneyBaked store opened its doors in 1957. Today, the company boasts over 400 locations, offering an array of high-quality food products that make any occasion memorable.

Known for their delicious Honey Baked Ham®, premium turkey breast, and an assortment of delectable sides and desserts, HoneyBaked aims to serve wholesome meals that families love, whether dining in-store or at home. It’s not just about the food; it’s about creating lasting memories and traditions that families can cherish for years to come.