Newly Launched TIGGO7 and TIGGOX7 Unveiled at CHERY Brand Night Event

Unveiling the Future of Family Mobility

On October 21, 2026, the vibrant city of Wuhu in Anhui province witnessed a remarkable event, the CHERY Brand Night, where families from across the globe gathered under the inspiring theme "Together. For Family." This event marked the world premieres of two groundbreaking models: the completely new TIGGO7 and the TIGGOX7, the first in the TIGGOX series, both crafted to meet diverse family mobility needs while reflecting CHERY's commitment to family-centric travel.

Connecting Families Through Shared Stories

During the event, families from Ecuador, Poland, and the UK shared heartwarming stories of mutual support during tough times, showcasing the vital need for reliable family mobility solutions. These narratives not only highlighted personal growth but also the essence of community, setting the stage for the unveiling of the new TIGGO7.

The TIGGO7 stands out with its spacious comfort, reliability, and comprehensive safety features, making it the ultimate companion for daily commutes, school pickups, and weekend getaways. Designed to simplify and secure everyday journeys, this family SUV promises to enhance the family experience.

The Advent of TIGGOX7

As families from Romania, South Africa, and Brazil shared how they encourage each other in their careers, hobbies, and ambitions, the spotlight turned to the debut of TIGGOX7. Marketed as a family SUV for comfortable exploration, the TIGGOX7 seamlessly blends urban practicality with the ability to tackle diverse road conditions. It empowers families to venture into new horizons without having to choose between daily functionality and adventure.

Commitment Beyond Launch

The CHERY Brand Night was graced by Zhang Guibing, the Executive Vice President of Chery Auto, who elaborated on the company’s responsiveness to evolving family needs through innovative technologies and products that grow alongside families. Legendary football figures Edwin van der Sar and Peter Crouch joined as brand ambassadors, bridging sports and family values.

With over 4.55 million users worldwide placing their trust in CHERY, the company perceives every relationship as the beginning of a lasting commitment. The evening transformed into a heartfelt gathering, promising a bright future. Looking ahead, the 2026 international CHERY user summit will feature Mobo, showcasing test drives of the CHERY Q model, marrying family mobility with intelligent technology. Additionally, the global launch of AiMOGA Robotics in 2026 will display how robotics can enhance family life.

As CHERY continues to refine its products and services in line with its motto “For Family,” it remains dedicated to supporting more households and accompanying families on their journey into the future.