Thanks Expands Its Customer-First Ad Network into the UK Market with eBay Partnership

In an exciting development for digital advertising, Thanks has officially launched its customer-focused ad network in the United Kingdom. This expansion features a notable partnership with eBay UK, marking a significant step in the company's global growth strategy. The ad network’s unique approach aims to transform the post-purchase experience into moments of joy, catering specifically to high-intent customers as they complete their transactions.

An Innovative Model for Advertising

Thanks distinguishes itself in the crowded advertising market through its unique strategy. Unlike conventional ad networks that often disrupt the user experience, Thanks focuses on engaging with customers right after a purchase is completed— a time when their attention is heightened. By introducing non-intrusive, native ad placements that appear naturally at the checkout phase, Thanks ensures that its advertisements feel more like rewards rather than interruptions. This customer-first approach suggests that when consumers are more engaged, the effectiveness of ads significantly increases.

CEO and Co-Founder Doron Ostrin stated, "At Thanks, we treat ads like rewards— well-timed, impactful, and genuinely worth engaging with. Launching in the UK with eBay is not just a geographic milestone; it showcases that this model can resonate on a global scale. Our rapid growth from Australia to the U.S. and now the UK reinforces our belief that an emphasis on the customer leads to improved advertising performance."

Collaboration with eBay UK

The collaboration with eBay UK is particularly fitting, given that eBay is recognized for its robust online marketplace which caters to millions of high-intent shoppers. This partnership enables Thanks to tap into eBay's vast user base, providing advertisers with exclusive access to a stage where customers are open to discovering new products and services immediately after finalizing their purchases.

Thanks is not merely looking to expand its reach but also aims to foster local connections. As part of its growth plan, the company is establishing a local team that will be responsible for onboarding new publishers, solidifying relationships with advertisers, and tailoring the platform to the unique British market dynamics. This commitment to localized operations is expected to enhance the effectiveness of advertising campaigns tailored specifically to regional consumers.

Tracking Impressive Metrics

This new venture comes on the heels of remarkable success in the company's previous markets. In Q1 2025, Thanks experienced a staggering 90% quarter-over-quarter revenue growth in the U.S. market, driven by the swift adoption of their advertising model across various sectors. This burgeoning interest has also been supported by a recent $2.6 million seed fund round, which has been backed by notable investors such as Peak XV Partners and Side Stage Ventures.

James Taylor, Co-Founder and CMO of Beer52, noted the effectiveness of the post-purchase strategy, stating, "Post-purchase is the new premium placement we've been prioritizing. With Thanks, we aren’t just measuring clicks—we're nurturing goodwill. Customers are more receptive, more curious, and notably more inclined to recall our brand."

This sentiment is echoed by early UK advertisers like Booking.com and Hello Fresh, which are starting to see promising results from their advertising campaigns in collaboration with Thanks.

Moving Forward

As Thanks continues its promising trajectory, it is evident that the integration of innovative advertising solutions can significantly enhance customer experiences while delivering measurable results for brands. This expansion not only signifies Thanks' commitment to improving advertising but also illustrates a broader shift towards more thoughtful and consumer-centric ad strategies across the industry.

With its sights set on further growth globally, Thanks is on an exciting path to redefine how brands communicate with consumers, ensuring that each interaction feels rewarding and valuable. For more information about the innovative services offered by Thanks or if you wish to engage with their advertising team, you can visit their website at Thanks.co.